Customer Stories | 33 min read
March 3, 2021

Hey Sendler, Ep 8: Spinning sustainable yarns with knitwear brand SSKEIN

For our last episode of 2020, Jenn had on Elisa Yip of the knitwear brand SSKEIN. Utilizing the sustainable fur of the noble alpaca, she has been able to create a longer ...
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Customer Stories | 12 min read
March 2, 2021

Celestial Surf Studio: Slinging ceramics that elevate our daily routines

The earth contains many inert wonders full of potential forms and energies. A hunk of clay only needs hands to pluck it out and transform it into something magnificently ...
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Customer Experience | 12 min read
March 1, 2021

How to do customer research: Techniques to better understand your customer

If you fancy yourself as a curious, customer-centric business owner who wants to create, make, and ship products people love... then doing great customer research (AKA UX ...
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Starting an Online Store | 6 min read
February 24, 2021

5 tips to optimize your product pages for increased sales and fewer returns

You’re getting oodles of traffic to your eCommerce store. You’re really proud of your products and you have an adoring set of social media fans. But why do you have more ...
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Customer Stories | 9 min read
February 24, 2021

Natural Ash: Nursing your skin back to health

Your skin is your largest organ. It protects the inside of your body against all the slings and arrows of the outside world. So, obviously you should treat with the respect ...
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Small Business Marketing | 5 min read
February 22, 2021

Customer loyalty programs: Building valuable relationships through rewards

Creating a sense of loyalty in your customers is important to keep them coming back for more. Finding new customers is great but retaining existing customers is even better. ...
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Sustainability | 12 min read
February 18, 2021

Buying & selling sustainably with cerqular: Meet the founders

Going online and finding what you want to buy is simple. Search engines have guaranteed us the ability to search for pants, find them, and purchase them with ease. But, ...
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Customer Experience | 8 min read
February 17, 2021

Black-owned businesses you should check out right now

Where you spend your money matters. As you hand over your hard-earned dollars, there is an implicit vote of confidence for what they are doing. So, it makes sense to wield ...
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Starting an Online Store | 10 min read
February 16, 2021

The complete guide to Buy Now, Pay Later services

Buy Now, Pay Later (BNPL) services are all the rage these days. The phrase alone excites. I can get something now and pay for it later? Sign me up!
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Sendle News | 4 min read
February 14, 2021

Coronavirus update

As an essential service, Sendle is open for business across Australia and the United States. We're working harder than ever to deliver parcels for our small business ...
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Productivity | 8 min read
February 11, 2021

How to regram: The art of reposting on Instagram

Instagram is one of the most popular social media channels out there. It’s where individuals and businesses alike hang out to moon over pretty pictures and shop for ...
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Customer Stories | 5 min read
February 10, 2021

Yayyy.co: Sustainable packaging designed for small businesses

Packaging is ubiquitous in our lives—filling our cabinets, our fridges, and eventually our waste bins. So many things we buy are enrobed in some sort of protective shell and ...
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Starting an Online Store | 7 min read
February 9, 2021

How to sell on Mercari to reach more avid shoppers

With so many platforms to sell on, it can be frustrating deciding to choose the ones best suited for you. Why not give Mercari a shot?
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Packing & Shipping | 6 min read
February 4, 2021

How to package and ship jewelry to your amazing customers

The golden rule with ensuring your jewelry is safe lies in how you package your precious stones. You want them to travel safely, discreetly, and with style to your adoring ...
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Customer Experience | 8 min read
February 4, 2021

Valentine’s gift ideas for staying cozy at home this year

The ancient history of fellas named Valentine is not about their fondness for romantic gestures but their penchant for routine martyrdom. Not exactly what you want to put in ...
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Starting an Online Store | 9 min read
February 2, 2021

How to sell on Depop: Tips for reselling recycled fashion online

Letting go of things, as glorified by Maria Kondo, can be a cathartic process. However, our past loved things still deserve another chance at love.
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Starting an Online Store | 3 min read
January 26, 2021

Small business templates and spreadsheets to simplify your workflow

Running a small business is no simple task. Often, as the owner, you are wearing a number of hats on any given day.
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Starting an Online Store | 2 min read
January 26, 2021

Free inventory management templates to keep track of your goods

Your goods are the star of your business—from their flattering photo shoots to the careful decorative bundling for their final travels. So, it's vital you know how many you ...
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Starting an Online Store | 3 min read
January 26, 2021

Free invoicing templates for your small business

Having readymade templates is pretty nice when you are running a business. Instead of fiddling around in Excel, trying to get all the relevant fields together, you could just ...
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Starting an Online Store | 3 min read
January 26, 2021

Free small business employee & expense form templates

As a small business owner, you need to have simple yet powerful tools at your disposal to manage all the data that comes out of running a business. A big part of that is ...
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Starting an Online Store | 4 min read
January 26, 2021

Free financial planning templates for your small business

A good spreadsheet can accomplish a lot, especially for unraveling the minutae of your small business' finances. The difference between being close and being right is vast, ...
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Sendle USA | 3 min read
January 26, 2021

Sendle + Kidizen: Helping parents shop, sell, and ship sustainably in the US

Marketplaces are all the rage these days. They offer you the opportunity to reach new, already engaged, shoppers and sell more of your wares without having to put so much ...
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Productivity | 7 min read
January 21, 2021

User-generated content: How to add authenticity to your marketing

User-generated content (UGC) is content created organically by a brand’s audience that is then posted on social media platforms, blog posts, online reviews, and podcasts.
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Starting an Online Store | 7 min read
January 19, 2021

eCommerce SEO: How to write meta descriptions that make shoppers click

Meta descriptions are often seen as just one more confusing, SEO-related algorithm thingy that will probably make your head spin unless you’re some sort of technical whizz. ...
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Small Business Marketing | 9 min read
January 18, 2021

Your guide to driving social engagement with Instagram captions

Instagram is a visual mecca for small businesses, attracting around 200 million eyeballs to at least one business profile daily.
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Small Business Marketing | 6 min read
January 14, 2021

Comparison shopping: Drive store traffic with price comparison websites

More and more people are turning to price comparison websites to find what they want at the most competitive prices. A study by Forrester found that 74% of customers use ...
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Starting an Online Store | 6 min read
January 13, 2021

Average Order Value: 5 ways to grow your sales by growing your carts

You’re getting a ton of traffic to your store, your conversion rates are high, you have way more social media followers than you ever thought possible, but your monthly ...
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Small Business Marketing | 6 min read
January 7, 2021

Customer retention strategies: Keep your customers, sell more stuff

Although some businesses sell products that are one-time purchases like cars, record players, and fridges, most small businesses rely on repeat purchases as part of their ...
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Starting an Online Store | 6 min read
January 6, 2021

How to create an FAQ page that answers their burning questions

You’ve created an online store, added professional photography to every product page, and splattered your brand all over social media. Do you really need to bother with FAQs ...
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Customer Stories | 15 min read
January 5, 2021

The Source: Promoting body positivity with sustainable clothing

For so long, the clothes we wore came prescribed to us by the mores of whatever time and place we happened to live in. Comfort and body positivity didn’t quite figure into ...
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Sendle USA | 3 min read
January 4, 2021

2021 US pricing: New year, new rates

Sendle is committed to bringing the best rates coupled with the best shipping for our small businesses. With a new year comes new rates. And this year is no different.
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Sustainability | 5 min read
December 17, 2020

2020 Year in Review: Whoa, that was a lot

Years come and go and, at the end of each, we look back to see how far we’ve come or to think back on the good times. Then there’s 2020, a year that’ll be hard to forget (no ...
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Small Business Marketing | 6 min read
December 17, 2020

Google Shopping 101: How to get more customers for free

It feels like everything is online these days, from dating to books. The same applies to retail—why go to a store when you can simply get your heart’s desires delivered ...
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Customer Stories | 7 min read
December 16, 2020

KIWI Eco Box: Your Zero Waste lifestyle, delivered monthly

Changing your lifestyle is hard, but once you’ve done it, it’s worth it. The trick is to find ways to make the transition simpler. With KIWI Eco Box, Kate and Nataly want to ...
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Customer Stories | 8 min read
December 15, 2020

NueBar: The naturopathic, do-it-all bar that'll make your skin so happy

What does a stunt woman and a naturopath have in common? A winning formula for an eco-friendly hair and body bar product that’s in high demand as people shop for nurturing ...
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Customer Stories | 20 min read
December 13, 2020

The ‘shipped with Sendle’ gift guide

At Sendle, we are blessed with a roster of amazing businesses from which we can choose exciting gifts for our loved ones, be they across the country or in the next room. What ...
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Webinars | 31 min read
December 8, 2020

Hey Sendler, ep 7: Finders Keepers, 2020 and beyond

For this seventh episode of Hey Sendler, we were joined by Finders Keepers’  Co-Founder, Sarah Thornton. If you don’t know, The Finders Keepers is an online marketplace full ...
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Starting an Online Store | 6 min read
December 7, 2020

Social proof: What it is and why you should be doing it

When you’re on the hunt for a new skincare product and a friend recommends a $10 facial serum that none other than Kim Kardashian also swears by, you’re probably going to be ...
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Starting an Online Store | 11 min read
December 3, 2020

How to start your online t-shirt business the right way

Did you know that the best time to start an eCommerce store is right now? According to a recent study conducted by Statista, eCommerce sales are predicted to surpass $740 ...
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Customer Stories | 8 min read
November 30, 2020

Carbon neutral, ethical jewelry inspired by the Pacific Northwest

Jewelry is defining. The art you display on your body dictates the person you are to the rest of the world. Where you buy your jewelry (and where it came from) defines who ...
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Webinars | 36 min read
November 27, 2020

Retail Charm School, birthday edition: Making cookies, raising funds

Friend of Sendle and retail coach extraordinaire, Chris Guillot, does a regular show on her Instagram (@merchantmethod) called Retail Charm School. She dedicated this episode ...
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Starting an Online Store | 6 min read
November 24, 2020

How to use Google My Business to get more customers (for free)

Google. It’s such a big search engine it’s become synonymous with searching for something online. Just think about how many times you've told someone, or been told, to ...
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Starting an Online Store | 7 min read
November 23, 2020

How to start your Etsy shop: A step by step guide

Etsy is one of the most accessible online marketplaces for small online retailers. With a massive global audience and the ability to reach them with ease (and a bit of SEO ...
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eCommerce Platforms | 38 min read
November 20, 2020

Optimising for Online: A webinar brought to you by Shopify, Stripe, and Sendle

Christmas 2020 is expected to be the busiest online shopping season in Australian history! To help our small business community get prepared early, we held a virtual event ...
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Customer Stories | 39 min read
November 19, 2020

Hey Sendler, Ep 6: Harnessing social change through small business

Here we are with our sixth episode of Hey Sendler! This time, Jenn chats with Jenni Moon of No Rival Industries, a startup focused on impact projects that make positive ...
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Sustainability | 13 min read
November 18, 2020

21 Shopify stores for going Zero Waste now

The Zero Waste movement has gained steam in the last few years. And, with good reason! It’s becoming more and more obvious that we can’t sustain our usual routines without ...
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Sendle AU | 4 min read
November 16, 2020

AU Sendlers: Overseas sending just got a lot cheaper this Christmas

In the strange year that 2020 has been, Christmas is more about gifts than gatherings. So, sending presents to family and friends overseas is going to be that extra bit ...
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Customer Stories | 7 min read
November 13, 2020

Acknowledging Indigenous place names, one bag of coffee at a time

When you think of Australian place names, Sydney usually comes to mind. But you probably didn’t know the famous city’s traditional name is Gadigal Country.  
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Small Business Marketing | 8 min read
November 12, 2020

Holiday promotion ideas to capture more customers this season

‘Tis the season to get on top of your holiday marketing! With only weeks to maximize the influx of shoppers, you want them to stick around, get comfy, and buy your stuff.
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eCommerce Platforms | 3 min read
November 11, 2020

Woo! Our US WooCommerce dashboard integration is live

WooCommerce is the eCommerce platform of choice for over a million online stores in the US alone. Our new dashboard integration gives these sellers a simple way to ship 100% ...
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Customer Experience | 8 min read
November 10, 2020

eCommerce trends: Staying ahead of the curve in 2020

Looking back on the brief history of online shopping, it wasn’t clear at the time that a humble Amazon book sale in 1995 would spark the beginning of an online shopping ...
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Customer Stories | 7 min read
November 9, 2020

Eco-friendly undies that make you feel a million dollars

For guys, there’s nothing worse than wearing boxer briefs or trunks that constantly ride up and chafe. You might as well go back to basics and stitch together a few fig ...
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Starting an Online Store | 6 min read
November 5, 2020

How to optimize your checkout process to drive sales and conversions

They’ve seen your marketing. They’ve browsed your products. They’ve even added a few to their cart. Then, at the last minute, they pull out. 😭
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Starting an Online Store | 6 min read
November 3, 2020

How to build trust with your customers and make your sales grow

Would you hand over your credit card details to a website that’s riddled with spelling errors and looks like it was made in 1996? Imagine entrusting your security to a ...
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Sendle USA | 4 min read
November 2, 2020

What’s with all the shipping surcharges in the US?

The price you see isn’t always the price you end up with—it’s an unfortunate truth in life. No less so in shipping.
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eCommerce Platforms | 6 min read
October 29, 2020

Buy It Now vs Auction: How to sell most effectively on eBay

When listing a product on eBay, you have two choices: auction or Buy It Now. It can really feel like a daunting decision.
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Customer Stories | 38 min read
October 28, 2020

Hey Sendler, Ep 5: Three dads and a sustainable side hustle

For our fifth episode of Hey Sendler, Jenn convened a gathering of the dads from Jill & Joey to talk about their sustainable reusable bag side hustle. They are our first beta ...
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Customer Stories | 11 min read
October 28, 2020

How COVID inspired a barista to go online with his coffee biz

Ryan Spaccavento grew up in an instant coffee family but his Italian roots harbored a love of the real brew, so it was inevitable that he would follow his dream to become a ...
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Customer Stories | 8 min read
October 26, 2020

White Buffalo Land Trust: Preserving persimmons & supporting regenerative agriculture

Regenerative agriculture is an ideological shift in the way we farm, with the express goal of maintaining and improving the land. The benefits of this way of farming are ...
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Starting an Online Store | 7 min read
October 26, 2020

How to sell on Shopify: A step by step guide

If you’re considering setting up an online store, you’ve no doubt stumbled upon Shopify. One of the most popular platforms for online selling, it’s not just for small ...
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eCommerce Platforms | 3 min read
October 23, 2020

New Etsy Payments feature: US shoppers can now pay in installments

Selling more expensive products comes with a more reticent customer base, all at home with their cursors uncertainly hovering over that ‘Buy’ button. Big numbers are ...
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Sustainability | 8 min read
October 22, 2020

10 awesome unboxing experiences that spotlight sustainability

If you’re using the internet in 2020, you’ve most likely come across the phenomenon that is unboxing experiences. It involves a person unpacking or unwrapping a package ...
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Small Business Marketing | 30 min read
October 21, 2020

Hey Sendler, Ep 4:  Making products pop with great photography

For our fourth episode of Hey Sendler, Jenn talked with Shidume Lozada all about product photography. Nothing sells a product online as well as incredible photography and in ...
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Starting an Online Store | 7 min read
October 19, 2020

How to craft the perfect shipping policy to drive loyalty

Shipping is one of the most important parts of the customer journey (and oh so exciting too). It represents the final steps of the customer experience and it is what they’ll ...
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Customer Stories | 8 min read
October 15, 2020

Dough Dealer: Everything you need for your perfect loaf

Bread is a simple food—water, flour, yeast, salt mixed and coaxed to life through time and heat. For such a simple thing, its effect on us is complex.
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eCommerce Platforms | 6 min read
October 13, 2020

How to sell on Facebook Marketplace the right way

When Facebook Marketplace was launched back in 2016, it was made with communities in mind. Think yard sales and spring cleaning: the cyclical offloading of outgrown baby ...
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Customer Stories | 4 min read
October 12, 2020

Sendle’s 2020 brand campaign: Quirky, magical, all about the hustle

2020—a year like no other! As the end fast approaches (mercifully so), we felt it was time to inject a little fun and a bit of magic into the Sendle-sphere with our newest ...
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Customer Stories | 9 min read
October 12, 2020

Turning to spirituality and crystal healing in a year like no other

Emi Fang has been a practicing Witch for over 15 years but never before has she seen such demand for her crystal candles, which she describes as a “caring healing ...
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Customer Stories | 9 min read
October 12, 2020

The Jade Roller: Asia’s secret weapon for perfect complexion

Like many young girls growing up, Adeline Yeak struggled with self-confidence. But one thing she had going for her was perfect skin.
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Packing & Shipping | 9 min read
October 9, 2020

eCommerce checklist: Preparing your store for the holidays

From chatbots and thank yous to label makers and good tape, it helps to prepare for the most busiest time of the year (for online retailers).
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Customer Experience | 14 min read
October 8, 2020

Sendle’s holiday shipping guide: Planning for your big sales rush

While we may not be hanging the stockings with care, the holiday season is nevertheless upon us. With all that this year has brought with it, small businesses have to prepare ...
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Starting an Online Store | 10 min read
October 8, 2020

How to prepare your store for the big Black Friday rush

As we move into a very different holiday season, store owners need to get prepared for one of their most consequential holidays—Black Friday (and its companion, Cyber Monday).
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Customer Stories | 7 min read
October 7, 2020

No Rival, Volume 2: Fighting voter suppression with apparel

In a first for Sendle’s series of customer stories, we’ve got a repeat! No Rival Industries is back with their second impact project, an effort to help give identity to those ...
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Webinars | 36 min read
September 28, 2020

Hey Sendler, ep 3: Self-care for the small business owner [Webinar]

Welcome to the third episode of our ongoing webinar series, Hey Sendler! This time Jenn spoke with Moji Igun, founder of Blue Daisi Consulting, to talk about self-care for ...
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Small Business Marketing | 7 min read
September 24, 2020

How to use cognitive biases to understand your customers and sell more

Successful and influential marketing demonstrates a solid understanding of the customer, their needs, and their expectations.
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Sustainability | 4 min read
September 24, 2020

Standing in solidarity with the 2020 global youth climate strikers

It’s incredible how a crisis brings people together. Whether it's an airborne virus or climate disasters wreaking havoc, we've united to help our communities get through it.
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Customer Experience | 12 min read
September 21, 2020

Socially distant gift guide: 9 ideas for thoughtful gifting during COVID

You’ve spent hours on the phone—or FaceTime or Zoom or Hangouts or Houseparty—connecting and reconnecting with the people you cannot physically hang out. You want some way of ...
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Sendle USA | 4 min read
September 18, 2020

Do you have a wildfire relief project? Let Sendle help

Another wildfire season is proving truly devastating, with towns reduced to ash and wildlife habitats completely decimated.
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Customer Stories | 6 min read
September 17, 2020

Made for Olive: Inspired by Australia’s Indigenous roots and sunburnt land

The rich earthy tones of the Australian landscape inspired Indigenous artists sixty thousand years ago. Now in 2020, they continue to inspire local creators and makers like ...
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Customer Experience | 7 min read
September 17, 2020

How to use eCommerce UX to make your sales surge

Contrary to popular belief, the term ‘user experience’ (UX, if you are cool) isn’t just a buzzword. In fact, all the cool cats and kittens in tech are making frictionless ...
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Customer Stories | 31 min read
September 14, 2020

Hey Sendler, Ep 2: Getting the sauce on Boon [Webinar]

Welcome to the second installment of Hey Sendler, our first ever webinar series where we talk to small business owners and small business experts to learn their unique ...
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Sustainability | 5 min read
September 11, 2020

How climate change is causing record wildfires and turning the skies red

The forests are burning and the skies are turning red. Throughout the West Coast of the United States, smoke is blotting out the sun and poisoning the air we breathe.
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Customer Stories | 16 min read
September 10, 2020

Fat x Flour: A pastry chef’s pivot to eCommerce

Figuring out what you want to do with your life is exciting (and a little scary), yet sometimes—when fate throws you a bone—the path seems obvious. Helena found her fate in ...
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Sustainability | 2 min read
September 7, 2020

The votes are in and nature wins: Our newest carbon offset projects

Every year, Sendlers get to have their say on what carbon offset projects we invest in to keep every shipment 100% carbon neutral. 
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Small Business Marketing | 6 min read
September 1, 2020

eCommerce personalization: Why it pays to know your customer

The hallmark of any successful business is its ability to grow and retain loyal customers. At its core is understanding who your customers are and knowing what they need.
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Sendle USA | 2 min read
August 31, 2020

We're keeping it simple with zero peak surcharges

The holiday season is hectic for small businesses all across America. Add to that a global pandemic and the resulting eCommerce boom, and you’ve got your work cut out for ...
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Customer Experience | 38 min read
August 26, 2020

Hey Sendler, Ep 1: Developing relationships with paying customers [Webinar]

Welcome to the first installment of Hey Sendler, our brand new webinar series. Over the coming episodes, we will talk to small business experts and owners to learn tips and ...
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Small Business Marketing | 6 min read
August 24, 2020

How to use Instagram to drive customers to your cool new shop

So you’ve chosen what you’re selling and made the appropriate changes to bring more shoppers to your store. Fantastic job! What’s next?
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Sendle USA | 2 min read
August 24, 2020

Standing in solidarity with our sisters in logistics, the USPS

The mailing of packages and letters connects people throughout the United States and beyond—especially during these times of necessary isolation. The US Postal Service has ...
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Small Business Marketing | 6 min read
August 17, 2020

9 compelling reasons you’ll love marketing on Pinterest

Pinterest is like the alternative arty cousin to social media giants like Facebook, Twitter, and Instagram. So, exactly what is it and why should you incorporate it into your ...
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Customer Stories | 6 min read
August 13, 2020

Good Day People: Aussie-designed, Aussie-made, Aussie-delivered

Sydney couple Jacob Leung and Sarah-Jane Ho were busy planning their wedding when the coronavirus pandemic struck and ruined everything. With lockdowns in place, they had to ...
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Customer Stories | 6 min read
August 12, 2020

Pretty Frank candles: Australian-made, right down to the wick

Like many creative entrepreneurs in Sendle’s Australian community, Leonie O'Brien is a side hustler. By day she holds down a full time job in real estate; by night she’s flat ...
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Customer Experience | 10 min read
August 11, 2020

19 Father’s Day gift ideas for all the types of dads

Fathers are particular creatures, seemingly easy to define but like an onion, they are layered (and occasionally pungent). Just below that top layer of dad is another dad ...
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eCommerce Platforms | 9 min read
August 3, 2020

Etsy SEO: How to drive more shoppers to your store

OK, you’ve set up your Etsy storefront. Great job! Now those witty newborn onesies you’ve been working so hard on will just fly off the shelves, right?
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Sustainability | 10 min read
August 3, 2020

19 Etsy shops to kickstart your Zero Waste lifestyle

We’ve all had that pang of regret as we toss out another empty plastic bottle or some superfluous plastic packaging. So much waste for something so small!
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Sustainability | 4 min read
August 3, 2020

What does it mean to be climate positive?

As the importance of environmentalism quickly dawns on the public consciousness, new eco-lingo starts echoing from marketing workshops through to the halls of power. Short, ...
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eCommerce Platforms | 6 min read
August 3, 2020

What should you be selling on Etsy?

Reminiscent of your local arts and crafts fair, yet more mature and online, Etsy is redolent with that trade show nostalgia. A global internet marketplace, Etsy is a mecca ...
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Customer Stories | 7 min read
August 3, 2020

Australian-designed, American-made: Masks to slow the spread on the Pacific Rim

Melbourne designer Alison Amsterdam was swamped by demand when her Etsy store Kamoddity popped up online, thanks to her Los Angeles based cousin Michelle making a chance ...
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Customer Stories | 5 min read
August 3, 2020

Domino Vintage: Sustainability through secondhand finds

Sustainability isn’t always achieved by looking forward and creating new technologies. Sometimes it takes digging into the old and finding something that can replace the need ...
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Sustainability | 10 min read
July 30, 2020

The beginner’s guide to the circular economy

Humans are a dynamic animal—ambitious, intelligent, caring—with a baffling set of contradictory traits—destructive, myopic, careless. But when we set our minds to something, ...
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Sustainability | 7 min read
July 23, 2020

It’s B Corp Month: A badge of honor for doing good in the world

The B Corp movement is on the rise as more businesses commit to being a force for good in the world. July is B Corp month in Australia and New Zealand, so we chatted to local ...
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Customer Stories | 6 min read
July 14, 2020

Modern Theory: The smell-good, feel-good candle brand

Not every candle is created equal. While many smell delightful (or like cookies for some reason), what goes into them can vary greatly (such as dirty petroleum-derived ...
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Customer Stories | 8 min read
July 9, 2020

SOBAH: A bush-made brew that’s challenging Australia’s drinking culture

SOBAH is a non-alcoholic craft beer brewed with ‘bush tucker’ which is food native to Australia and used by Indigenous Australians; the Aboriginal and Torres Strait Islander ...
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Customer Stories | 9 min read
July 7, 2020

No Rival Industries: The scrappy, do-good startup making an impact

Stirred to launch early by the sudden and aggressive rise of COVID-19, No Rival Industries started manufacturing cloth face masks. For every mask sold, one is donated to ...
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Customer Stories | 10 min read
July 3, 2020

Made in America: One bootmaker’s journey from side hustle to small-batch

Boots have been protecting our fragile feet from the elements for millennia. These days, we can choose from a dizzying array of boots, but they all seem to boil down to two ...
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Sustainability | 2 min read
June 23, 2020

The consumer shift toward sustainable shopping [Infographic]

Becoming a sustainable company is a selfless pursuit for many eco-conscious business owners. But, increasingly, consumers are showing that they will gladly shell out their ...
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Sustainability | 4 min read
June 17, 2020

Sendle delivers with Australia's first fleet of solar powered electric vehicles

At Sendle, we take our commitment to the environment very seriously which is why we’re doubling down on our efforts to provide shipping that’s good for the world.
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Customer Stories | 5 min read
June 15, 2020

HOZEN: Crafting an eco- and animal-friendly approach to fashion

HOZEN’s chic and sustainable bags were born from Rae Nicoletti’s expansive industry experience—at Kate Spade and Restoration Hardware—as well as her own personal empathic ...
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Sustainability | 13 min read
June 9, 2020

How to make your business more environmentally sustainable

Sustainability is a noble goal in and of itself. But, it’s also a no brainer. Because if we’re only taking and never giving back, we’ll be out of a place to live.
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Starting an Online Store | 17 min read
May 28, 2020

How to start your small business at home (with infographic)

Starting a small business from the comfy confines of your home is a dream that you can absolutely realize. But, dreaming is only the start. You’ll need to get some pen and ...
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Customer Experience | 8 min read
May 27, 2020

How to boost sales and reduce shopping cart abandonment [Updated]

Setting up an online store and making available all your wares is just the first step to creating a successful eCommerce operation. The slightest obstacle may thwart a ...
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Starting an Online Store | 7 min read
May 21, 2020

How to make a truly great About Us page

Your About Us page is a very important part of your online store. When someone walks into a small brick-and-mortar shop, there’s a face behind the counter. They can see who ...
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Starting an Online Store | 9 min read
May 19, 2020

11 amazing examples of effective About Us pages

You should know that when people visit your eCommerce store, they’ll likely take a gander at your About Us or Meet the Team page. In fact, 52% of people want to see the About ...
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Customer Experience | 7 min read
May 14, 2020

Want that, buy this: A small business buying guide

As consumers, we have so many options for buying all that very necessary stuff we eagerly wait to find at our doorsteps. In the US alone, eCommerce sales accounted for 16% of ...
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Customer Stories | 3 min read
May 12, 2020

Drinking sustainabubbly tea with Bobbleware

If you haven’t heard about the global bubble tea craze and you love trying new drinks, then read on because you are bound to become a convert. 
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Customer Experience | 8 min read
May 5, 2020

From Etsy with love: 18 unique Mother’s Day gift ideas that show you care

Without mothers, you wouldn’t be here to read this and there would be nothing here to read. Their importance in our lives cannot be overstated. They are simply amazing.
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Starting an Online Store | 18 min read
May 5, 2020

WFH: 47 ideas for starting a business from home

Whether because you just want to be your own boss or because life has thrust you into it, starting a small business from home is absolutely in the cards.
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Starting an Online Store | 6 min read
April 30, 2020

4 valuable alternatives to discounting for building customer loyalty

Our guest contributor today is Chris Guillot, founder and retail consultant at Merchant Method. Chris works to empower small brands to succeed in a changing market and grow ...
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Customer Stories | 9 min read
April 28, 2020

Forgive Everyone: Selling a message of redemption and empathy

Seeing a broken criminal justice system in the US and wanting to do his part, Sky started a business that lets people wear their heart on their sleeve while supporting ...
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Sustainability | 13 min read
April 22, 2020

17 tips to reduce your carbon footprint

Humans have a lot to be proud about—the invention of the wheel, the ability to create fire at will, cat videos, poutine. We’re full of ideas and a zest for life. We always ...
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Sustainability | 7 min read
April 21, 2020

Home compostable vs commercially compostable: Where do I put this?

Composting is definitely the most enriching form of throwing things out. Garbage is just going to rot slowly in a putrid landfill and recycling may or may not become that ...
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Sustainability | 2 min read
April 21, 2020

The case for compostable packaging

Shipping your eCommerce products is a challenge for any small business. That's why we are offering an earth-friendly alternative to your usual packaging. Fully compostable ...
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Sendle USA | 1 min read
April 21, 2020

Worm food for sale: Compostable mailers now available in the US!

Stuff it, Sendle it, feed it to the worms. While it doesn't exactly roll off the tongue, the truth of it is undeniable.
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Sustainability | 4 min read
April 20, 2020

Protecting Australia's native animals from extinction

An estimated 1 billion native animals perished in the catastrophic Australian bushfires including our world famous Koalas and Kangaroos. It's a heartbreaking figure. By ...
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Packing & Shipping | 10 min read
April 20, 2020

The big guide to sustainable packaging

It isn't easy being green, a wise frog once said. But, as far as eco-friendly packaging options go, we're here to help you make informed decisions and make it a little easier.
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Sustainability | 3 min read
April 19, 2020

Meet Afognak Forest, Sendle’s latest carbon offset project in Alaska

Sendle is the only completely carbon neutral shipping service in the US and Australia. This means that no net carbon emissions result from shipments done with Sendle. And, ...
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Sustainability | 4 min read
April 19, 2020

The landfill vs the compost heap: the details on decomposition

At a basic level, we all understand the difference between the compost heap and the garbage dump.
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Sustainability | 3 min read
April 19, 2020

Compostable vs biodegradable: What’s the difference?

The difference between two very similar ideas can mean a great deal. This is the case with the ideas of biodegradability and compostability. How they differ is a thing of ...
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Sustainability | 1 min read
April 19, 2020

Becoming carbon neutral: a one-stop guide for small business

How do you reduce your carbon dioxide (C02) emissions? A growing number of small businesses are looking for ways to reduce their environmental impact, but it can be ...
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Customer Stories | 5 min read
April 17, 2020

Stitch & Scribble: Fabric face masks for the (socially distant) masses

We've discovered that some of our small business customers are helping fight the coronavirus pandemic in creative ways. Stitch & Scribble is one such business down under.
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Small Business Marketing | 4 min read
April 14, 2020

The Coming Soon page and why pre-launch marketing is essential

Just like brick-and-mortar stores and restaurants need to drum up interest before they open with snazzy signage, online retailers also need to generate some hype before they ...
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Packing & Shipping | 9 min read
April 8, 2020

Tips for sending and receiving packages during the COVID-19 pandemic

For both businesses and customers alike, there are a lot of logistical uncertainties out there with the aggressive spread of coronavirus (or COVID-19).
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Customer Stories | 6 min read
April 7, 2020

Magpies & Peacocks: Making face masks for frontliners

We're lucky to have this incredible community of small businesses behind us. Magpies & Peacocks is one such business.
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Packing & Shipping | 4 min read
April 6, 2020

How to manage inventory and avoid disappointing your customers

It can be one of the trickiest challenges a small business faces—how to effectively manage inventory and prevent overselling your stock.
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Customer Experience | 6 min read
March 31, 2020

Tips to keep your eCommerce returns to a minimum

Return shipments are expected to cost $550 billion this year alone, according to US research. Not a cheap change of heart.
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Small Business Marketing | 6 min read
March 25, 2020

5 eCommerce email marketing tips to cut through the clutter

Email is one of the most common and effective channels for connecting with your customers. Make the best of that with a powerful email marketing strategy.
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Customer Experience | 6 min read
March 19, 2020

How to create an amazing eCommerce thank you page

Thanks for subscribing. Thanks! We’ll be in touch soon. Thanks. Boring, boring, boring. The sound of a million cursors exiting a page. CLICK.
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Packing & Shipping | 4 min read
March 17, 2020

Which pick and pack process is right for your business?

So, you’ve started to see your orders pick up. As your one or two daily orders go up to 10 or 20, the time it takes to ship is similarly multiplied.
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Small Business Marketing | 4 min read
March 12, 2020

How to use stunning images to create picture perfect websites

More than half of our first impressions about a person are built from visual cues (55 percent). And our prevailing views about them are formed within the first seven seconds ...
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Customer Stories | 5 min read
March 7, 2020

Ladies to the front: 5 woman-owned businesses of Sendle

Although we should really be celebrating women every day of the year, we'll take the opportunity of International Women's Day to highlight a few small businesses using Sendle.
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Small Business Marketing | 3 min read
March 5, 2020

Here’s why free samples are good marketing

We’ve all walked by the lady passing out complimentary chocolates in the department store (don’t mind if I do!). Some of us may have walked by two or three times...
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Sustainability | 4 min read
March 4, 2020

5 common sustainable packaging fails and how to do better

In today’s climate-conscious world, companies, not-for-profits, and individuals are all looking for ways to cut their carbon footprint and consciously lessen their impact on ...
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Productivity | 3 min read
February 27, 2020

5 surefire ways to stick to your small business resolutions

As the new year kicks off, it’s a great time to set resolutions aimed at turbocharging your small business for the 12 months ahead.
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Customer Experience | 3 min read
February 25, 2020

5 tidy tips for shipping clothes nicely and neatly

There’s nothing worse for customers than pulling out a crumpled or damaged dress from their newly-arrived parcel (I mean, aside from receiving a box full of scorpions, and no ...
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Productivity | 4 min read
February 20, 2020

How to hire a virtual assistant and why you should

It’s likely you’ve set up your small business to live out your dream and be your own boss. Wonderful!
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Customer Stories | 6 min read
February 18, 2020

The Little Lunch Box Co: A mum-powered bento box business

Whether it’s dealing with nasty social media comments or integrating a simple shipping solution, Chantal always taps into her Mum network for support.
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Starting an Online Store | 16 min read
February 6, 2020

The complete guide to starting a subscription box service

Subscription services are more popular than ever. Increasingly, people are choosing to simplify their lives by getting regular shipments of the things they love.
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Customer Stories | 4 min read
February 4, 2020

From clicks to bricks: Vege Threads' journey back to the basics

With everyone going from bricks to clicks, we found the woman bucking that trend, and doing it sustainably.
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Packing & Shipping | 11 min read
January 30, 2020

The ultimate guide to packing and wrapping your packages

Someone bought your thing! After months of crafting, fine-tuning, marketing and hustling, someone’s come along and given you the sale.
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Sendle USA | 2 min read
January 30, 2020

Announcing our fresh new US pricing

Sendle was designed to help small business stay competitive and thrive alongside the big guys. So, we've revamped our pricing.
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Starting an Online Store | 8 min read
January 28, 2020

The art of numbers: Pricing strategies and psychology

The success of a business is dependent on a whole host of interconnected ingredients. Obviously, you want to sell something that people want to buy. And, you need to get it ...
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Starting an Online Store | 4 min read
January 23, 2020

How to write fabulous product descriptions that really sell

You’ve spent time and money crafting some beautiful images to show your product in its best light. And while it’s true—the product image is a customer's first impression—the ...
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Starting an Online Store | 10 min read
January 16, 2020

19 Shopify apps to make your store shine

If you are on Shopify, you know how easy it makes it to sell your stuff online, right from the get-go. Its out-of-the-box capabilities are robust and this is why so many ...
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Packing & Shipping | 6 min read
January 13, 2020

Step by step: How to create an amazing unboxing experience

We often talk about ‘magic’ when we discuss eCommerce experiences.
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Customer Stories | 4 min read
January 13, 2020

Taking silly socks seriously: how MANRAGS recycles its way to growth

Recycling socks has turned into a terrific marketing opportunity for MANRAGS founders Michael and Tina.
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Sendle News | 3 min read
January 10, 2020

Have a bushfire relief initiative? Sendle can help

As the devastating extent of Australia’s bushfires becomes clearer, our hearts go out to those affected or displaced.
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Sendle News | 2 min read
December 18, 2019

Thank you for 2019!

Phew! What a year!
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Sustainability | 32 min read
December 8, 2019

11 epic ways to have a more environmentally friendly Christmas

The trick to living and operating sustainably isn’t to go without things, it’s to swap them for something more sustainable!
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Sendle News | 2 min read
November 26, 2019

Sendle comes to America

Since day one, Sendle has had an ambitious vision for the future.
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Customer Stories | 6 min read
November 24, 2019

An architect-turned-ceramicist is at the growth tipping point

Matthew, founder of Ghost Wares, is happy at his current size, but the opportunity to get bigger is pretty tempting...
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Sendle AU | 5 min read
November 14, 2019

Even more pickup suburbs for international sending

Thinking of expanding internationally? See if we now pick up from your suburb!
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Customer Experience | 4 min read
November 1, 2019

How a good return policy can grow your small business

The customer experience doesn’t end at the checkout.
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Customer Stories | 4 min read
November 1, 2019

Celebrating artists keeps House of Print passionate

Some idle printing machines saw a smart small business emerge.
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Sendle AU | 3 min read
October 20, 2019

The Unlimited Satchel: If it fits, it ships

Bringing you a new, simpler way to ship domestically and save for rates as low as $4.95*. 
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Sendle AU | 4 min read
September 29, 2019

New rates and Christmas miracles

We’re here to help small business thrive, especially during the Christmas rush. All Sendle parcel deliveries have been 100% carbon neutral from day one, so we can do our bit ...
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Sustainability | 3 min read
September 17, 2019

We're joining the climate strikes!

This month is one of the most exciting months in Sendle’s history.
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Sendle News | 3 min read
September 13, 2019

Sendle’s 100% carbon neutral challenge

At Sendle we believe that with the efficient use of resources, businesses can save both costs and the environment at the same time.
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Sendle AU | 2 min read
September 10, 2019

Earn Velocity points on global sending

If you're a global Sendler, we've got some news!
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Small Business Marketing | 4 min read
August 8, 2019

What our devices say about our shopping habits

Comparing iPhone and Android users (and how to tailor your marketing approach)
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Sendle News | 3 min read
July 31, 2019

The 6 most unusual items being shipped with Sendle

Celebrating the diversity of our small business partners.
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Customer Stories | 6 min read
July 16, 2019

The B Corp saving the planet while you sleep

July is B Corp month, so what better time to check in with one of our BFFs, the sustainable sleepy heads at Koala!
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Sendle News | 2 min read
July 9, 2019

What does my flat rate include?

Beware the hidden fees that gobble up your margins.
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Sendle News | 3 min read
July 1, 2019

B Corp = Better Business

Here’s to five years of growing up green!
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Sendle AU | 3 min read
June 17, 2019

Sendle’s growing network makes delivery even more affordable

What our new zoning means for your business and how much you stand to save.
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Starting an Online Store | 3 min read
May 28, 2019

A guide to going global

A helpful guide to going international for small businesses.
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Customer Stories | 4 min read
May 15, 2019

Rescuing Australia’s imperfect produce, one jar of chutney at a time

Every day, across Australia, fruits and vegetables are being judged on their physical appearance.
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Sendle AU | 2 min read
May 1, 2019

We’ve put on a kilo... and we’ve never looked better.

Parcel delivery gets a welcome price break.
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Customer Stories | 3 min read
March 26, 2019

Sleep as smooth as silk

How do you become a cult favourite of the world’s most famous family? A mix of quick thinking, pop culture prowess and a few long haul flights, according to Shhh Silk.
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Customer Stories | 4 min read
February 25, 2019

A fresh take on linen

Home can be a haven, a delight, a little slice of heaven (if it’s done right).
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Customer Stories | 3 min read
January 21, 2019

Prints with a purpose

Collections brimming over with images of luminous prawns, zig zagging sherbet lines, eye teasing triangles... Socially responsible label, YEVU, strikes out with bold patterns ...
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Small Business Operations | 2 min read
November 28, 2018

Are you Christmas ready?

Bells are jingling, the halls are ready to be decked and, whether you think it’s appropriate to play carols in November or not, the Christmas retail period is well and truly ...
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Sendle AU | 4 min read
October 11, 2018

Extending our Price Guarantee: Check out our new rates

Since the beginning, we’ve been committed to helping small businesses thrive with parcel delivery that is simple, reliable and affordable. As we all get busy for shopping ...
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Customer Stories | 3 min read
October 3, 2018

A mushroom of one’s own: Life Cykel

What do coffee grounds, styrofoam, bees, leather, and your average backyard have in common?
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Customer Stories | 2 min read
May 30, 2018

How do you like your coffee? Delivered to my doorstep, thank you.

Meet one of Australia’s most passionate coffee aficionados, Saxon Wright, and see what makes Pablo & Rusty’s such a stirring small business success.
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Sendle AU | 4 min read
May 11, 2018

Why post when you can Sendle?

Meet Steve, the small business owner wrestling with the everyday struggles of running his online business. Lucky for him there's no shortage of sage advice from his ...
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Customer Stories | 9 min read
April 5, 2018

Sound business tips to put you on a high note: AV1

Meet Keith and Nathan from AV1. Turns out, not having a business plan is how rockstar AV companies are born. Founder and MD Keith Wootton, alongside Operations Manager Nathan ...
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Sustainability | 6 min read
March 27, 2018

Green is good for business: how you can drive sales and engagement with just a sticker

The tide is turning. Increasing awareness has led to a rise in what is known as conscious consumption, a movement of people who seek out ways to make positive decisions about ...
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Sendle News | 7 min read
March 14, 2018

Introducing Sendle's Price Guarantee: Putting our money where our mouth is.

Since our inception, we’ve been committed to helping small businesses thrive with parcel delivery that is simple, reliable and affordable - that’s our mission.
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Customer Stories | 6 min read
February 27, 2018

Finding the right blend: Mayde Tea

Meet Kate Dalton from Mayde Tea. Creating artisanal tea in Byron Bay sounds about as idyllic as it gets. For Kate Dalton, it took a lot of hard work to get there.
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Small Business Marketing | 2 min read
February 26, 2018

Are you making the most of Instagram Stories?

Hello again! So, February’s almost over. That means school’s back in and we’re just about ready for another holiday.
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Customer Stories | 5 min read
January 24, 2018

Turning a household business into a household name: Kippins

Meet Heather and David from Kippins.
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Small Business Marketing | 4 min read
January 16, 2018

The importance of social responsibility (and more!)

Here we are: 2018. Resolutions made and possibly already broken. The cricket's on the telly and the beach is beckoning - BUT there's still business to be done.
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Customer Stories | 7 min read
November 20, 2017

Kickstarting a global food empire: Wholesome Child

Meet Mandy from Wholesome Child. It’s the Everest for parents around the globe. How do you get your child to eat healthily? When it comes to turning disgusted plate-frowns ...
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Customer Stories | 3 min read
October 5, 2017

Why you don’t need an algorithm to win in retail

With the latest announcement about its warehouse location in Melbourne, Amazon is without a doubt on its way.
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Customer Stories | 4 min read
June 1, 2017

Spinning to success: Curve Cycling

Curve Cycling started as the hobby of founder Steve Varga. It’s since grown into a burgeoning business of resilient products and adventure cycling tours. Adam Lana, Brand ...
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Customer Stories | 3 min read
May 10, 2017

Nip of inspiration: Steve the Bartender 🍸

The cocktail business is booming – just look at the number of small bars established in the past decade. Consumers are more discerning, with casual connoisseurs demanding ...
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Customer Stories | 4 min read
April 19, 2017

A double shot of inspiration: Pablo and Rusty's ☕️

Whether you love it, hate it, or are just old fashioned chemically dependent, there’s no escaping coffee. Australia is home to a fanatical cafe culture, with the humble ...
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Customer Stories | 4 min read
March 30, 2017

Business is blooming: Seaholly

Changing your career path is a drastic step. We all love to daydream about more fulfilling pastimes but, in practice, it’s incredibly daunting to move into uncharted waters. ...
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Customer Stories | 3 min read
February 1, 2017

Engines at the ready: Lucas Loves Cars

Meet Helle, founder and owner of Lucas Loves Cars, a toy shop for kids who love things with wheels.
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Customer Stories | 2 min read
November 14, 2016

Manufacturing excellence: Elevate Design

Launched in 2002 in Sydney Australia by interior designer Catherine Bainbridge, Elevate Design was created with the purpose to design and manufacture original high quality ...
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