Peak season stressing you out? Keep calm and ship on! We’ve got a handy guide to make your holiday shipping better and brighter.

During this time of the year, American eCommerce sales are expected to hit between $957.3 billion and $966.6 billion in holiday sales. Boxing Day 2023 is around the corner, and about a third of Canadians plan to shop for deals then. With numbers that big and happening right now, businesses must prepare for what the season will bring, sooner rather than later.

Small businesses can especially feel the heat of the holiday hustle since they often don’t have access to the perks the big ones get. Good thing you’re shipping with Sendle. You’re not alone in navigating the busiest time of the year and don’t have to do anything else other than what you love.

Feeling like you're missing anything ahead of the holidays? No sweat. We’ve made it even easier for you to keep on top of this Season’s Greetings.

Five tips to survive the holiday peak season

Here are some tips to make sure you’re on your A-game before Santa’s sled takes off. Because we know what it’s like to have your hands full running your business. Wondering how or when your orders will arrive to your customers is the last thing you want to worry about.


1. Keep extra packaging around, just in case

You can never be too prepared! And with the holidays being notorious for the buzz in activity, you’re bound to get through stock sooner than you’d expect. Keep a good variety of extra types of packaging for products of different quantities and weights. Customers may make repeat purchases when gift shopping for others, or you may need larger, sturdier packaging for cross-country or international deliveries.

Every Sendle shipment comes with free tracking and insurance coverage, whether your packages are going to the next city over, across the nation, or over the border to the United States if you’re in Canada. Get exact shipping rates on your Sendle Dashboard.


2. Encourage earlier orders, or consider taking pre-orders

The last couple of weeks leading up to Christmas can see a surge in sales, so encouraging earlier cart check-outs via social media announcements or on your website may save you the headache of last-minute shipping. Another thing you can do to collect orders sooner is open up pre-orders and provide an estimated shipping timeframe. Since Sendle doesn’t require package minimums, you can keep the pre-order window open for longer, giving your customers the confidence to shop with no pressure and way ahead of time.

Sendle Saver, our most affordable shipping service in the United States, can save you even more money and energy. Preparing customers for a slightly longer shipping time can help set expectations while keeping costs way down. It’s immediate savings for delivery that’s still reliable during the holidays!


3. Remind customers of holiday shipping cutoff dates

It’s a good idea to give customers a heads-up about holiday shipping cutoffs to motivate them to get their orders in ASAP. Sendle’s 2023 Holiday Cutoff Dates for Canada, the United States and Australia are available for your reference. You may want to encourage orders to be placed a day or two ahead of shipping cutoff dates.

And for orders made at the eleventh hour? All hope isn’t lost–if you’re in the U.S., there are 2-day shipping and 3-day shipping services you can book through Sendle to deliver your version of a Christmas miracle.

Booking USPS shipments with Sendle in the U.S.? Create USPS SCAN Forms (or USPS Manifests) to efficiently set your orders for free package pickup or drop off. Generate a SCAN Form from your Sendle Dashboard for the pickup driver or drop off worker to more quickly scan all of your shipments.


4. Consider running special promotions

Free shipping can be the cherry on top to encourage customers to keep buying holiday gifts from your business. According to JungleScout, about 80% of consumers already expect free shipping when ordering a certain dollar amount of product. From that same report, around 66% expect free shipping for all their online orders.

Get into the holiday spirit without breaking the bank! Incentivize your customers to order more items to hit a minimum and get free shipping. Or, to amp up abandoned card emails, provide a free shipping offer for customers to click ‘Buy Now’ faster. It’s a win-win for holiday happiness with every purchase.

As part of our Peak Relief program in Canada, Sendle has lowered rates on every shipment to help you save more. Our Canadian Sendlers pay no peak surcharge for the rest of 2023! That’s more bang for your buck, including free pickups, free $100 cover, 24/7 support, and more at no extra cost. 


5. Include pre-printed return labels or instructions*

*Returns are currently available in the United States and Australia.

Returns can be a huge pain if you ship with the big couriers, and often cost extra. Lucky for you, Sendle Returns in the United States and Australia makes it super easy for customers to make returns, wherever and whenever it’s convenient for them. Save on the back-and-forth by including a pre-printed return label and instructions inside their order or in a confirmation email.

Generate return labels in minutes via your Sendle Dashboard. On the customer’s end, all they have to do is attach a return and drop their package off at their nearest drop off location. 

Psst–Sendle is constantly growing! Subscribe to the Sendle Blog for updates and more good stuff to arrive in your inbox. 


Cheaper small business shipping to help you succeed

So there you have it! Peak season isn’t as scary when you’re prepared for the rush of holiday shipping orders. Keep these tips in mind this season for your small business to make more sales, reach more customers, and keep them coming back for more.

Friendly reminder that no matter the season or occasion, you’ll always be saving more and spending less on small business shipping with Sendle. That already includes:

  • Free package pickup and breezy drop offs
  • No hidden fees, just pay for what you ship
  • 100% carbon neutral shipping at no extra cost

Merry Sendling and Happy Holidays!

Send a package

You might also like to read

Customer Experience | 6 min read
June 17, 2024

An e-commerce dream team: How Stacked Commerce and Sendle save small businesses 20% on costs

An e-commerce business will need more support as it grows, but that doesn’t mean a business owner must do it alone – or spend beyond their budget. For Nick Andreas and his ...
Read more
Customer Experience | 6 min read
June 4, 2024

5 signs it's time to consider a 3PL provider for your business

Everything’s so fast-paced and competitive in the ecommerce landscape, isn’t it? Businesses must keep innovating, stay updated on trends, personalize customer service, ...
Read more

Get small biz tips in your inbox. Join us!

Never spammy, always pleasant.