May 28, 2020

How to start your small business at home

Starting a small business from the comfy confines of your home is a dream that you can absolutely realize. But, dreaming is only the start. You’ll need to get some pen and paper involved at the very least.

Starting an Online Store | 7 min read

May 21, 2020

How to make a truly great About Us page

Your About Us page is a very important part of your online store. When someone walks into a small brick-and-mortar shop, there’s a face behind the counter. They can see who ...

Starting an Online Store | 9 min read

May 19, 2020

11 amazing examples of effective About Us pages

You should know that when people visit your eCommerce store, they’ll likely take a gander at your About Us or Meet the Team page. In fact, 52% of people want to see the About ...

Starting an Online Store | 18 min read

May 5, 2020

WFH: 47 ideas for starting a business from home

Whether because you just want to be your own boss or because life has thrust you into it, starting a small business from home is absolutely in the cards.

Starting an Online Store | 6 min read

April 30, 2020

4 valuable alternatives to discounting for building customer loyalty

Our guest contributor today is Chris Guillot, founder and retail consultant at Merchant Method. Chris works to empower small brands to succeed in a changing market and grow ...

Customer Experience | 6 min read

March 19, 2020

How to create an amazing eCommerce thank you page

Thanks for subscribing. Thanks! We’ll be in touch soon. Thanks. Boring, boring, boring. The sound of a million cursors exiting a page. CLICK.

Starting an Online Store | 16 min read

February 6, 2020

The complete guide to starting a subscription box service

Subscription services are more popular than ever.

Starting an Online Store | 8 min read

January 28, 2020

The art of numbers: Pricing strategies and psychology

The success of a business is dependent on a whole host of interconnected ingredients. Obviously, you want to sell something that people want to buy. And, you need to get it ...

Starting an Online Store | 4 min read

January 23, 2020

How to write fabulous product descriptions that really sell

You’ve spent time and money crafting some beautiful images to show your product in its best light. And while it’s true—the product image is a customer's first impression—the ...

Starting an Online Store | 10 min read

January 16, 2020

19 Shopify apps to make your store shine

If you are on Shopify, you know how easy it makes it to sell your stuff online, right from the get-go. Its out-of-the-box capabilities are robust and this is why so many ...