Sendle blog

Find your bright side in sustainable shipping and small business growth.

eCommerce Platforms | 5 min read
April 5, 2023

Small weight, big impact: 250g, the game changer for small biz

The economic outlook for 2023? Some may say, a little bit glum. Not so, according to Andres Herrero, founder of Sydney Sock Project. Why? A nifty little Sendle weight-break, the 250g Sendle Pouch. In this Ticker TV episode, we unpack how a little weight break, plus clever Sendle and ShipStation integration, mean all kinds of gains for Australian eCommerce.

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Sustainability | 18 min read
January 12, 2023

7 tips for SMBs in 2023, from the Sendle brains trust

We don’t want to toot our own horn, but there are some pretty cluey people at Sendle. Our team is made up of experts in sustainability, product development, sales, ...
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Small Business Marketing | 5 min read
January 3, 2023

Silver linings: results from our 2022 small business survey

For a year that was full of uncertainty, there were plenty of wins within the small business space.
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Sustainability | 9 min read
December 14, 2022

Top 5 business examples of circular economy in Australia

Real examples of the circular economy model are important in fully understanding it as a concept. Let’s deep-dive into what the circular economy model is all about, why it’s ...
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Packing & Shipping | 7 min read
December 7, 2022

7 ways to shipping success this silly season, with Sendle

At Sendle, supporting small businesses has always been our top priority. And for the many small businesses we know and love, the holiday season is a pretty important time of ...
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Small Business Marketing | 6 min read
November 16, 2022

Holiday promotion ideas to capture more customers this season

Don’t be caught off guard this holiday season. Because this year (*queue Billy Mack’s Love Actually song tune*) inflation is all around us. Shoppers are expected to buy fewer ...
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Customer Experience | 5 min read
October 26, 2022

Reclaim space and free up money by shipping made-to-order

A lot of small businesses start in people’s homes, and nobody wants to live in a packed warehouse. We talked with illustrator Elizabeth Person about shipping made-to-order ...
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Sustainability | 6 min read
September 14, 2022

Sendle Academy: Six steps to sustainable shipping

You’ve survived six whole weeks of Sendle Academy, and your report card is in. Read on for the most important takeaways from the last six weeks and to find out if you’ve ...
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Sustainability | 7 min read
August 17, 2022

Sendle Academy Week 3: The solution to fast fashion? Pick a sustainable marketplace

One way to fight the environmentally-unfriendly fast fashion industry is to give well-made clothes and accessories a longer life by reselling them and buying them used. But ...
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Packing & Shipping | 14 min read
August 10, 2022

Sendle Academy Week 2: How to write a killer shipping policy

You can’t have a good online shopping experience without good shipping. In fact, all the goodwill and trust built up via branding and advertising, a great storefront, and of ...
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Small Business Operations | 7 min read
August 3, 2022

Sendle Academy Week 1: Should I offer free shipping?

Two magic words that make people want to buy: FREE SHIPPING. But what’s free for your customers can be costly for you. We explore why complimentary shipping works so well, ...
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Packing & Shipping | 9 min read
June 29, 2022

4 ways to celebrate with a greener new financial year

The ticking over from one financial year to another is a really good time for a small business sustainability temperature check. Luckily, there are a ton of ways you can make ...
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Sustainability | 6 min read
May 9, 2022

Surprising sustainability strategies for your small business

In the business world, it’s important to operate sustainably in more than one sense of the word. Can your business continue to operate as it has been? And does your business ...
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Sustainability | 7 min read
April 20, 2022

5 ways to change up your shipping for a happier planet

The last few years have been an amazing time to launch a small business or side hustle. Shoppers are more willing than ever to order online, while seeking out makers and ...
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Starting an Online Store | 4 min read
March 8, 2022

Ladies who launch: resources for the next generation of women-owned businesses

Since you’re on the Sendle blog right now, there’s a good chance you’ve read a number of stories about amazing women-owned small businesses. In fact, more than half of the ...
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Thought Leaders | 6 min read
January 18, 2022

Smarter, authentic, and people-centric: 4 small business trends for 2022

With 2020 being a year of unprecedented upheaval, 2021 was when we regained our footing and adapted to the new normal. So what’s in store for 2022?
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Packing & Shipping | 3 min read
January 6, 2022

Do customers really care if your packaging is sustainable?

Small business shippers across Australia were shocked by surprise charges from Australia Post. They’re signing a petition to demand an end to penalties for using sustainable ...
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Starting an Online Store | 5 min read
December 7, 2021

What Google’s algorithm changes mean for small business

SEO and website navigation not exactly your jam? Well take a big deep breath and relax. Because we've got you covered with some dos and don'ts to help your small business ...
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Small Business Operations | 4 min read
November 28, 2021

Five fun ways to find sanity this peak season

If you’re tired of the same old self care suggestions, check out five off-beat and fun ones from Sendle to keep you sane this holiday season.
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Customer Stories | 3 min read
October 22, 2021

How Lolly Mail sets up for peak season success

There’s something about the holidays that kick everyone’s sweet tooth into overdrive. And for Lolly Mail, that means the holidays equate to a bona fide sugar rush.
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Small Business Operations | 6 min read
October 12, 2021

Top 6 ways Sendle has your back this holiday season

At Sendle, supporting small businesses has always been our top priority. And for the many small businesses we know and love, the holiday season is a pretty important time of ...
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Small Business Operations | 6 min read
September 17, 2021

From living room to warehouse: When is 3PL right for you?

Running a small business from your living room? A third-party logistics (3PL) provider may be a good option to help you grow. Here’s some words of wisdom on 3PLs, and when ...
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Small Business Operations | 6 min read
July 22, 2021

Omnichannel marketing: Developing a seamless customer experience

Omni means all. And omnichannel marketing refers to using all channels to create a unified experience for customers.
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Starting an Online Store | 5 min read
June 16, 2021

How to set up Instagram Shopping and why you should

As an eCommerce store owner these days, it’s not enough to optimize your website and rely on organic search traffic to get sales. You need to get yourself in front of your ...
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Packing & Shipping | 10 min read
June 14, 2021

Choosing the best shipping label printer for your small business

Shipping your goods to your customers would not be possible without the ever-important set of instructions you place gingerly on each package. With it, your delivery driver ...
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Starting an Online Store | 17 min read
May 26, 2021

The complete guide to starting a subscription box service

Subscription services are more popular than ever. Increasingly, people are choosing to simplify their lives by getting regular shipments of the things they love.
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Small Business Marketing | 29 min read
May 18, 2021

Top eCommerce SEO tips from experts to drive new traffic to your store

You can’t go too far into starting your online store without reading about the importance of search engine optimization (or more casually, SEO). It’s a fact of the online ...
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Starting an Online Store | 6 min read
May 12, 2021

What is a niche market: Why narrowing your focus can be a good thing

Excited to start an eCommerce store but can’t decide what to sell? Before you jump in and offer something that will satisfy everyone and their dog, it could be good to narrow ...
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Starting an Online Store | 8 min read
May 5, 2021

How to trademark your business name and protect your brand

Apart from that special formula you keep in the safe in the back, a trademark is one of your business’ most coveted assets. It’s what defines your business as uniquely yours ...
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Small Business Operations | 12 min read
April 29, 2021

Inspirational quotes for small businesses to get you pumped for the workday

Inspirational quotes for small businesses: starting a business can be challenging at the best of times—there’s the juggling of finances, product rollouts, social media ...
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