Sendle blog

Find your bright side in sustainable shipping and small business growth.

Starting an Online Store | 6 min read
May 12, 2021

What is a niche market: Why narrowing your focus can be a good thing

Excited to start an eCommerce store but can’t decide what to sell? Before you jump in and offer something that will satisfy everyone and their dog, it could be good to narrow down and find your niche.

Read more
Starting an Online Store | 8 min read
May 5, 2021

How to trademark your business name and protect your brand

Apart from that special formula you keep in the safe in the back, a trademark is one of your business’ most coveted assets. It’s what defines your business as uniquely yours ...
Read more
Small Business Operations | 12 min read
April 29, 2021

Inspirational quotes for small businesses to get you pumped for the workday

Inspirational quotes for small businesses: starting a business can be challenging at the best of times—there’s the juggling of finances, product rollouts, social media ...
Read more
Starting an Online Store | 8 min read
April 26, 2021

Kickstarting your next big idea: Crowdfunding for small business

So, you’ve got a great idea for a new product or you are ready to bring your business to the next level. Great! So, how are you going to get funding? It’s a legitimate ...
Read more
Sustainability | 6 min read
April 21, 2021

3 big ways small businesses can step up their sustainability efforts

When it comes to environmental impact, today’s consumers are more informed than ever before and demand a new level of transparency. And it's not just conscious consumers, ...
Read more
Sustainability | 13 min read
April 19, 2021

Steps you can take to make your business more environmentally sustainable

Sustainability is a noble goal in and of itself. But, it’s also a no-brainer. Because if we’re only taking and never giving back, we’ll be out of a place to live.
Read more
Starting an Online Store | 18 min read
April 12, 2021

How to start your small business at home (with infographic)

Starting a small business from the comfy confines of your home is a dream that you can absolutely realize. But, dreaming is only the start. You’ll need to get some pen and ...
Read more
Starting an Online Store | 7 min read
April 6, 2021

20 best eCommerce & small business podcasts for growing your business

When you want to stand out and get ahead as a small business owner, knowledge is power. What’s the best way to keep educated about the latest e-commerce trends, tips, and ...
Read more
Small Business Marketing | 8 min read
March 22, 2021

The 15 best eCommerce blogs to help you run your store smarter

The typical eCommerce store owner has a lot on their plate. A regular day at the office can include product sourcing, dealing with awkward customers, balancing the books, and ...
Read more
Starting an Online Store | 6 min read
March 17, 2021

How to find the right products for your amazing subscription box

A subscription box service is an exciting offering, giving your customers something to look forward to on a regular basis. Once you’ve managed to narrow in on a strong niche ...
Read more
Sustainability | 6 min read
March 16, 2021

Why become a B Corp?

In 2006, three chums in Pennsylvania up and left their careers to create an organization devoted to helping mission-driven companies increase their positive impact. They ...
Read more
Small Business Marketing | 5 min read
March 8, 2021

Color psychology marketing: How to use color to convince them to buy

While first impressions may not be everything, in a world where there are products upon products to choose from, you want to make sure that your first impression is the ...
Read more
Customer Experience | 13 min read
March 1, 2021

Customer Research Methods: How to know your customer better

If you fancy yourself as a curious, customer-centric business owner who wants to create, make, and ship products people love, then performing great customer research (AKA UX ...
Read more
Starting an Online Store | 6 min read
February 24, 2021

5 tips to optimize your product pages for increased sales and fewer returns

You’re getting oodles of traffic to your eCommerce store. You’re really proud of your products and you have an adoring set of social media fans. But why do you have more ...
Read more
Small Business Marketing | 5 min read
February 22, 2021

Customer loyalty programs: Building valuable relationships through rewards

Creating a sense of loyalty in your customers is important to keep them coming back for more. Finding new customers is great but retaining existing customers is even better. ...
Read more
Starting an Online Store | 10 min read
February 16, 2021

The complete guide to Buy Now, Pay Later services

Buy Now, Pay Later (BNPL) services are all the rage these days. The phrase alone excites. I can get something now and pay for it later? Sign me up!
Read more
Packing & Shipping | 8 min read
February 4, 2021

How to package and ship jewelry to your amazing customers

The golden rule with ensuring your jewelry is safe lies in how you package your precious stones. You want them to travel safely, discreetly, and with style to your adoring ...
Read more
Starting an Online Store | 3 min read
January 26, 2021

Small business templates and spreadsheets to simplify your workflow

Running a small business is no simple task. Often, as the owner, you are wearing a number of hats on any given day.
Read more
Starting an Online Store | 2 min read
January 26, 2021

Free inventory management templates to keep track of your goods

Your goods are the star of your business—from their flattering photo shoots to the careful decorative bundling for their final travels. So, it's vital you know how many you ...
Read more
Starting an Online Store | 3 min read
January 26, 2021

Free invoicing templates for your small business

Having readymade templates is pretty nice when you are running a business. Instead of fiddling around in Excel, trying to get all the relevant fields together, you could just ...
Read more
Starting an Online Store | 3 min read
January 26, 2021

Free small business employee & expense form templates

As a small business owner, you need to have simple yet powerful tools at your disposal to manage all the data that comes out of running a business. A big part of that is ...
Read more
Starting an Online Store | 4 min read
January 26, 2021

Free financial planning templates for your small business

A good spreadsheet can accomplish a lot, especially for unraveling the minutae of your small business' finances. The difference between being close and being right is vast, ...
Read more
Small Business Marketing | 6 min read
January 14, 2021

Comparison shopping: Drive store traffic with price comparison websites

More and more people are turning to price comparison websites to find what they want at the most competitive prices. A study by Forrester found that 74% of customers use ...
Read more
Starting an Online Store | 6 min read
January 13, 2021

Average Order Value: 5 ways to grow your sales by growing your carts

You’re getting a ton of traffic to your store, your conversion rates are high, you have way more social media followers than you ever thought possible, but your monthly ...
Read more
Small Business Marketing | 6 min read
January 7, 2021

Customer retention strategies: Keep your customers, sell more stuff

Although some businesses sell products that are one-time purchases like cars, record players, and fridges, most small businesses rely on repeat purchases as part of their ...
Read more
Starting an Online Store | 6 min read
January 6, 2021

How to create an FAQ page that answers their burning questions

You’ve created an online store, added professional photography to every product page, and splattered your brand all over social media. Do you really need to bother with FAQs ...
Read more
Small Business Marketing | 6 min read
December 17, 2020

Google Shopping 101: How to get more customers for free

It feels like everything is online these days, from dating to books. The same applies to retail—why go to a store when you can simply get your heart’s desires delivered ...
Read more
Starting an Online Store | 11 min read
December 3, 2020

How to start your online t-shirt business the right way

Did you know that the best time to start an eCommerce store is right now? According to a recent study conducted by Statista, eCommerce sales are predicted to surpass $740 ...
Read more
Starting an Online Store | 6 min read
November 3, 2020

How to build trust with your customers and make your sales grow

Would you hand over your credit card details to a website that’s riddled with spelling errors and looks like it was made in 1996? Imagine entrusting your security to a ...
Read more
Starting an Online Store | 7 min read
October 19, 2020

How to craft the perfect shipping policy to drive loyalty

Shipping is one of the most important parts of the customer journey (and oh so exciting too). It represents the final steps of the customer experience and it is what they’ll ...
Read more
More posts

Get small biz tips in your inbox. Join us!

Never spammy, always pleasant.