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New Etsy Payments feature: US shoppers can now pay in installments

Selling more expensive products comes with a more reticent customer base, all at home with their cursors uncertainly hovering over that ‘Buy’ button. Big numbers are intimidating. But, if math class has taught us anything, it is the power of division.

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Sustainability | 8 min read
October 22, 2020

10 awesome unboxing experiences that spotlight sustainability

If you’re using the internet in 2020, you’ve most likely come across the phenomenon that is unboxing experiences. It involves a person unpacking or unwrapping a package ...
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Small Business Marketing | 30 min read
October 21, 2020

Hey Sendler, Ep 4:  Making products pop with great photography

For our fourth episode of Hey Sendler, Jenn talked with Shidume Lozada all about product photography. Nothing sells a product online as well as incredible photography and in ...
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Starting an Online Store | 7 min read
October 19, 2020

How to craft the perfect shipping policy to drive loyalty

Shipping is one of the most important parts of the customer journey (and oh so exciting too). It represents the final steps of the customer experience and it is what they’ll ...
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Customer Stories | 8 min read
October 15, 2020

Dough Dealer: Everything you need for your perfect loaf

Bread is a simple food—water, flour, yeast, salt mixed and coaxed to life through time and heat. For such a simple thing, its effect on us is complex.
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eCommerce Platforms | 6 min read
October 13, 2020

How to sell on Facebook Marketplace the right way

When Facebook Marketplace was launched back in 2016, it was made with communities in mind. Think yard sales and spring cleaning: the cyclical offloading of outgrown baby ...
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Customer Stories | 4 min read
October 12, 2020

Sendle’s 2020 brand campaign: Quirky, magical, all about the hustle

2020—a year like no other! As the end fast approaches (mercifully so), we felt it was time to inject a little fun and a bit of magic into the Sendle-sphere with our newest ...
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Customer Stories | 9 min read
October 12, 2020

Turning to spirituality and crystal healing in a year like no other

Emi Fang has been a practicing Witch for over 15 years but never before has she seen such demand for her crystal candles, which she describes as a “caring healing ...
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Customer Stories | 9 min read
October 12, 2020

The Jade Roller: Asia’s secret weapon for perfect complexion

Like many young girls growing up, Adeline Yeak struggled with self-confidence. But one thing she had going for her was perfect skin.
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Packing & Shipping | 9 min read
October 9, 2020

eCommerce checklist: Preparing your store for the holidays

From chatbots and thank yous to label makers and good tape, it helps to prepare for the most busiest time of the year (for online retailers).
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Customer Experience | 14 min read
October 8, 2020

Sendle’s holiday shipping guide: Planning for your big sales rush

While we may not be hanging the stockings with care, the holiday season is nevertheless upon us. With all that this year has brought with it, small businesses have to prepare ...
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Starting an Online Store | 10 min read
October 8, 2020

How to prepare your store for the big Black Friday rush

As we move into a very different holiday season, store owners need to get prepared for one of their most consequential holidays—Black Friday (and its companion, Cyber Monday).
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Customer Stories | 7 min read
October 7, 2020

No Rival, Volume 2: Fighting voter suppression with apparel

In a first for Sendle’s series of customer stories, we’ve got a repeat! No Rival Industries is back with their second impact project, an effort to help give identity to those ...
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Webinars | 36 min read
September 28, 2020

Hey Sendler, ep 3: Self-care for the small business owner [Webinar]

Welcome to the third episode of our ongoing webinar series, Hey Sendler! This time Jenn spoke with Moji Igun, founder of Blue Daisi Consulting, to talk about self-care for ...
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Small Business Marketing | 7 min read
September 24, 2020

How to use cognitive biases to understand your customers and sell more

Successful and influential marketing demonstrates a solid understanding of the customer, their needs, and their expectations.
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