Packing & Shipping | 4 min read
mai 6, 2024

Parcel perfect Mother's Day: 9 bulk shipping hacks for small businesses

These 9 bulk shipping hacks can help your business stand out on Mother’s Day and beyond, while saving some time and money. Let’s dive right in.
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Sustainability | 4 min read
avril 22, 2024

Behind the scenes of sustainability at Sendle: the journey so far in 2024

Sustainability is a core part of our mission as the world’s first 100% carbon neutral shipping carrier. Since we began, we’ve been working to offset the e-commerce industry’s ...
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Sustainability | 5 min read
mars 25, 2024

How to become a B Corp like Sendle

Want to enhance your brand reputation, foster customer loyalty, and be part of a values-driven business network? Getting B Corp certified could be for you!
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Sustainability | 5 min read
mars 19, 2024

Sendle looks forward to a better, bolder, brighter future as a B Corp

March is B Corp month, so we sat down with Veena Harbaugh, Sendle’s Director of Sustainability, to talk about how being a B Corp benefits our customers and community. She ...
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Customer Stories | 5 min read
mars 7, 2024

Get to know these 4 women-founded B Corporations on International Women’s Day

Here’s to all the amazing women who are making a difference and working toward a brighter future! Sendle is honoring International Women’s Day this year by shouting out some ...
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Packing & Shipping | 3 min read
mars 5, 2024

More reliable shipping with over 500 drop off locations in Canada!

Hey, Canada! You asked, and we listened. Whether you’re typing drop off parcel near me on Google, or you’re on the move and need to drop your parcel off somewhere else, we’ve ...
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Sustainability | 5 min read
février 13, 2024

Delivering a brighter future, Sendle’s roadmap to net zero emissions

At Sendle, we work to deliver a brighter future with millions of thriving small businesses. Key to that is levelling the playing field so small businesses have access to ...
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Packing & Shipping | 7 min read
janvier 29, 2024

Shipping from Canada to the US: Your guide to saving money & time

Did you know that the U.S. is the second most common destination for Canadian retailers? As of January 2024, the U.S. has over 340 million people; it’s the largest consumer ...
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Packing & Shipping | 6 min read
décembre 1, 2023

Sendle’s Peak Season Survival Guide: Small business tips for holiday sales

Peak season stressing you out? Keep calm and ship on! We’ve got a handy guide to make your holiday shipping better and brighter.
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3 min read
novembre 1, 2023

Get Sendling! Our 2023 Holiday Shipping Dates for Canada

Right now, small businesses must prepare for the height of peak season. It's a good thing Sendle has small businesses covered during the most wonderful (and busiest) time of ...
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Sendle USA | 6 min read
octobre 24, 2023

Diversifying shipping carriers: 3 advantages of surefire holiday shipping

If you’re a small business, you probably already know what time it is. Starting with a “p” and ending with “-eak season,” it’s easily about to get busier for businesses ...
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Customer Stories | 4 min read
octobre 4, 2023

Cafe Fabrique turns shipping savings into marketing investment

Cafe Fabrique isn't just about brewing coffee; it's about brewing a sustainable and accessible coffee culture. Sendle’s door-to-door delivery helps caffeine connoisseurs ...
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1 min read
septembre 6, 2023

Canada: Prepare for peak season with even lower Sendle shipping rates

It's another price drop that'll have you paying less for better shipping. This time, there are even more savings to put back into your business ahead of peak season.
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Customer Stories | 6 min read
juin 21, 2023

Sip, Savor, and Glow: When a sommelier and chef join forces, beauty business blooms

Kathy and Angela are a mother-daughter duo debunking two myths with Sendle. Number one: beauty is painful and pricey. And number two: premium shipping can't be cost-effective.
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Customer Stories | 5 min read
juin 15, 2023

Summit Apparel: Small business, simple solutions, and overcomplicating is overrated

The world is full of trailblazers and game-changers embracing simplicity. Think of Steve Jobs’s user-friendly products, Warren Buffet's two-step secret to success, and Albert ...
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1 min read
mai 18, 2023

Canada’s shipping gets cheaper! Plus a new weight for more unreal savings

It’s been 8 months since we landed in Canada and the future looks bright! We’ve helped bring shipping back to reality with low rates for everyone. Low on cost and high on ...
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3 min read
avril 13, 2023

Sendle Canada: the cheapest door-to-door shipping to the U.S. has arrived!

A video on Sendle launching Canada shipping to the United States. We’ve heard your feedback about wanting to ship internationally and reach customers outside of Canada. So ...
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Customer Stories | 5 min read
avril 10, 2023

Wanderruff: The dog accessories helping you reduce your carbon pawprint

Wanderruff is a Canadian design-forward dog accessories brand made from recycled materials. Now your dog can look good and reduce their carbon pawprint.
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Customer Stories | 4 min read
mars 29, 2023

Pre-loved Prada saving the planet thanks to Vestiaire Collective

Beneath the glamorous facade of fashion lies a troubling reality. In an industry that has long been tainted by inefficient supply chains, unnecessary waste, counterfeiting, ...
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Sustainability | 77 min read
mars 27, 2023

The ultimate B Corp retail directory: Vote with your wallet

When you spend money, you are signaling support for the companies that made those products and their values.
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Packing & Shipping | 8 min read
mars 24, 2023

How to resize cardboard boxes: 4 easy steps to resize a cardboard box and save big on packaging

Are you using a brand new box every time you ship? Did you know, as long as they’re in good condition, your boxes can be reused over and over! We’ll show you how to cut them ...
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Sustainability | 5 min read
mars 14, 2023

Invest in Earth with Sendle: what we’re doing in 2023 for a healthier planet

At Sendle, we’re not ones to sit around and twiddle our thumbs waiting for a miracle solution to climate change. We’re leading the shipping industry toward a more sustainable ...
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Customer Stories | 6 min read
mars 8, 2023

She Goes Beyond: meet the women behind these inspiring B Corps

It’s B Corp Month and International Women’s Day! To celebrate, we’ve profiled a group of strong, intelligent, empathetic, courageous and inspiring leading ladies making a ...
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Small Business Marketing | 5 min read
février 21, 2023

Social shopping: the trend you can't afford to miss

Is social media your friend or foe? For small business owners that think the latter, we hear you. But, social shopping really is a different kettle of fish – here's how it ...
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Customer Experience | 6 min read
février 15, 2023

7 ways to warm and fuzzy: Random Acts of Kindness Day

If you've spent any time on TikTok or YouTube, chances are you’ve seen one of those feel-good videos of a benevolent person swiping their public transport card for a stranger ...
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Customer Experience | 7 min read
février 14, 2023

How to reduce your carbon footprint with conscious consumerism

Online shopping is fun, convenient and useful, but there is a hidden cost to the planet. Thankfully, conscious consumerism is the purchasing panacea we’ve been waiting for!
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Customer Stories | 8 min read
février 1, 2023

Valentine’s gift ideas for the haters and the lovers

It’s that time of year again. The time of the lipstick-red roses and heart-shaped boxes of mystery chocolates. The time of biting one’s lip in the greeting card aisle and ...
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Sustainability | 7 min read
janvier 31, 2023

Circular economy: the global trend turning trash into cash

Now that the season of gift giving is well and truly over, you might find yourself with some things that aren’t quite you. The good news? There’s a planet-friendly way you ...
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2 min read
janvier 13, 2023

Our rates in Canada are changing, but you’re still paying the best prices with Sendle

Would you look at that – it’s been five months since Sendle landed in Canada! And since then, the Sendle network has settled in and grown, delivering reliable, sustainable ...
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Sustainability | 18 min read
janvier 12, 2023

7 tips for SMBs in 2023, from the Sendle brains trust

We don’t want to toot our own horn, but there are some pretty cluey people at Sendle. Our team is made up of experts in sustainability, product development, sales, ...
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Small Business Marketing | 5 min read
janvier 3, 2023

Silver linings: results from our 2022 small business survey

For a year that was full of uncertainty, there were plenty of wins within the small business space.
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Sendle News | 12 min read
décembre 20, 2022

Ship your kazoo, top cold brew and forest renew: the year that was 2022

It’s safe to say that 2022 was pretty jam-packed. We profiled Sendlers making great brews (coffee and frothy, cold ones), launched a product to ship your small and light ...
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Sustainability | 6 min read
décembre 2, 2022

Thrifting’s the new gifting: secondhand buys for a conscious Christmas

Pre-owned, secondhand and vintage items have made a comeback. Vintage clothing, rare in its one-of-a-kindness, paves the way for self expression and individuality. Pre-owned ...
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Small Business Marketing | 9 min read
novembre 28, 2022

Google analytics for beginners: Grow your small business online

Introducing Google Analytics for beginners! Specifically, Google Analytics 4 (GA4), the younger, cooler version of the old Universal Analytics (UA). And with GA4 replacing UA ...
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Small Business Marketing | 6 min read
novembre 15, 2022

Holiday promotion ideas to capture more customers this season

Don’t be caught off guard this holiday season. Because this year (*queue Billy Mack’s Love Actually song tune*) inflation is all around us. Shoppers are expected to buy fewer ...
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Customer Stories | 4 min read
novembre 10, 2022

Conscious consumerism with Green Friday, Seed & Sprout and Sendle

Green Friday is on a mission to disrupt retail consumerism; an alternative to the bargain-seeking, mindless-consumerism of pre-Christmas shopping events like Black Friday and ...
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Packing & Shipping | 9 min read
novembre 7, 2022

Prep for peak season with our holiday eCommerce checklist

From chatbots and cheery communication to staff hires and good tape, it doesn’t hurt to be extra prepared for eCommerce’s busiest time of year: the holiday season.
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Sustainability | 4 min read
novembre 3, 2022

Sendle becomes Climate Neutral Certified

We’re deepening our commitment to a more sustainable future.
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Customer Stories | 8 min read
novembre 2, 2022

The secret to a successful peak? Nurture your existing customers

Canadian Rennie Wood became a business owner…by accident. When he first became a dad, Rennie had the opportunity to take a long paternity leave and started selling some of ...
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Customer Experience | 5 min read
octobre 25, 2022

Reclaim space and free up money by shipping made-to-order

A lot of small businesses start in people’s homes, and nobody wants to live in a packed warehouse. We talked with illustrator Elizabeth Person about shipping made-to-order ...
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eCommerce Platforms | 6 min read
octobre 24, 2022

Shifting to a circular business model with Buy Nothing New and Sendle

The resale market is growing 11-times faster than traditional retail. So, how can brands get involved in the circular economy, manage more sales and help us all live more ...
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Sustainability | 8 min read
octobre 18, 2022

Puggles, twirling devils & the Frida Kahlo of birds? Worth protecting!

What looks like a cross between a boot brush and a sloth, can be held (gingerly) in two hands and has a name that, in Latin, means quick tongue? Nope, it’s not your ...
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Sendle News | 3 min read
septembre 15, 2022

Sendle brings small businesses in Canada a new way to ship

Since we started, Sendle has been on a mission to build shipping that’s good for the world. We have ambitious goals and want to see a future where every small, independent ...
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Sustainability | 6 min read
septembre 14, 2022

Sendle Academy: Six steps to sustainable shipping

You’ve survived six whole weeks of Sendle Academy, and your report card is in. Read on for the most important takeaways from the last six weeks and to find out if you’ve ...
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Customer Experience | 8 min read
septembre 7, 2022

Sendle Academy Week 6: 5 steps to writing a rad returns policy

Return policies when shopping online are a lot like the rules to a board game; it’s hard to enjoy (and win) without knowing the rules. When launching an online store, it’s ...
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Starting an Online Store | 8 min read
septembre 5, 2022

How small businesses benefit from the May 2022 Google Core Update

If your small business has a website, you may have noticed that your organic online presence on search results has been fluctuating since May 2022. What you should know is ...
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Packing & Shipping | 7 min read
août 31, 2022

Sendle Academy Week 5: Let's create an unforgettable unboxing experience

Unboxing. It’s a new-ish phenomenon where folks film as they open their shopping hauls from designer stores – picture goods in branded carry bags, lovingly wrapped in ...
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Packing & Shipping | 9 min read
août 24, 2022

Sendle Academy Week 4: How to make shipping a bold, brand statement

Branding is more than your business’s visual style. It’s your attitude and personality, and it touches every aspect of the customer experience. That’s why keeping your brand ...
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Sustainability | 7 min read
août 18, 2022

Sendle Academy Week 3: The solution to fast fashion? Pick a sustainable marketplace

One way to fight the environmentally-unfriendly fast fashion industry is to give well-made clothes and accessories a longer life by reselling them and buying them used. But ...
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Customer Stories | 11 min read
août 15, 2022

Don’t forget Dad! Father’s Day gifts for 2022, shipped sustainably

It’s almost Father’s Day in Australia, which means it’s time to buy something for the man who has everything. Or at least everything he wants. Don’t give up! Surprise him ...
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Packing & Shipping | 14 min read
août 10, 2022

Sendle Academy Week 2: How to write a killer shipping policy

You can’t have a good online shopping experience without good shipping. In fact, all the goodwill and trust built up via branding and advertising, a great storefront, and of ...
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Small Business Operations | 7 min read
août 3, 2022

Sendle Academy Week 1: Should I offer free shipping?

Two magic words that make people want to buy: FREE SHIPPING. But what’s free for your customers can be costly for you. We explore why complimentary shipping works so well, ...
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Packing & Shipping | 4 min read
juillet 28, 2022

Sendle Academy: class is in session!

Thinking about starting an eCommerce business? Wondering if you could be doing anything differently in one you already own? Even though shipping’s our favorite part, Sendle ...
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Small Business Marketing | 7 min read
juillet 14, 2022

6 reasons free samples make eCommerce marketing sense

We’ve all walked by the person handing out a new weird and wonderful tasting chocolate in the supermarket or department store (don’t mind if I do!). Some of us may have ...
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Small Business Marketing | 9 min read
juin 23, 2022

How to advertise on Google: A beginner’s guide

Google Ads is an incredibly effective way to reach new customers and grow your small business. And it couldn’t be simpler: create an advertising campaign, design an ad, and ...
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Customer Stories | 10 min read
mai 26, 2022

Shopping for your small business? Start with fellow Sendlers

Small business owners have a lot on their plate. There’s always too much to do in too little time. Your business is your baby, and you’ve poured your heart and soul into big ...
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Customer Stories | 3 min read
mai 18, 2022

Behind the Brand: Ms. Brown

Not too long ago the “natural” label on a beauty product might have made us question whether it actually works. This was around the time when the “environmentally conscious ...
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Sustainability | 6 min read
mai 9, 2022

Surprising sustainability strategies for your small business

In the business world, it’s important to operate sustainably in more than one sense of the word. Can your business continue to operate as it has been? And does your business ...
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Packing & Shipping | 5 min read
avril 27, 2022

Get minimal: reuse packaging and use as little as possible

We all know the mantra: reduce, reuse, recycle. But if we’re being honest, most of us recycle and call it a day. Reducing your use of packing materials and reusing what you ...
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Packing & Shipping | 5 min read
avril 22, 2022

Sendle reveals a grizzly truth this Earth Day

At Sendle, our vision is to see a world where everyone takes responsibility for their impact. This Earth Day, we're asking the world to, 'Think before you ship,' by showing ...
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Sustainability | 5 min read
avril 22, 2022

The mighty grizzly bear, a symbol for habitat loss around the world

Unfortunately, any number of animals could stand in as a symbol for habitat loss in Sendle’s Earth Day 2022 campaign. We chose the mighty grizzly bear in order to send a BIG ...
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Sustainability | 7 min read
avril 20, 2022

5 ways to change up your shipping for a happier planet

The last few years have been an amazing time to launch a small business or side hustle. Shoppers are more willing than ever to order online, while seeking out makers and ...
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Customer Experience | 5 min read
avril 19, 2022

Earth-friendly ways to revamp your online shopping habit

When you think about online shopping, convenience and speed spring to mind. You likely don’t think much about the ecological impact. While it’s true that the businesses you ...
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Starting an Online Store | 6 min read
avril 12, 2022

12 best WooCommerce plugins to level up your store

WooCommerce is a blank slate for the stores that use it, allowing them to customize and adjust their site as they see fit. Part of making WooCommerce work for you is in the ...
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Customer Stories | 4 min read
avril 12, 2022

Behind the Brand: The Connect Deck

Raising a young family while running a small business is no walk in the park. Walking the line between motherhood and entrepreneurship is a fine one and often can feel like ...
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Customer Stories | 3 min read
mars 29, 2022

Good Day People: Delivering good days since 2020

Every cloud has a silver lining and every sweet has its sour…, and you have the start-up story of Good Day People perfectly summed up. In 2020, Sydney couple Jacob Leung and ...
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Packing & Shipping | 12 min read
mars 27, 2022

The big guide to sustainable packaging

It isn't easy being green, a wise frog once said. But, as far as eco-friendly packaging options go, we're here to help you make informed decisions and make it a little easier.
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Customer Stories | 4 min read
mars 23, 2022

Behind the Brand: Helena Rose

Meet the Queensland florist that makes fancy flesh flower bouquets...then works her magic to transform them into dainty dried flower ensembles. Helena Rose is a minimal waste ...
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Sustainability | 5 min read
mars 14, 2022

3 fashion B Corps keeping your old favorites out of landfill

The electronics industry pioneered the practice of refurbishing gently-used goods and returns as an environmentally-friendly way to deal with returns and exchanges. Now the ...
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Customer Stories | 3 min read
mars 10, 2022

Behind the Brand: Rumbie & Co

Rumbie & Co is on a mission to impact one million curly haired people by 2025. Through education and care, the Sydney-based salon wants to change how women treat, ...
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Starting an Online Store | 4 min read
mars 8, 2022

Ladies who launch: resources for the next generation of women-owned businesses

Since you’re on the Sendle blog right now, there’s a good chance you’ve read a number of stories about amazing women-owned small businesses. In fact, more than half of the ...
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Sustainability | 10 min read
mars 3, 2022

March, a big month for the environment, equality and women

March is a lot of things: milder weather, Albert Einstein’s birthday and the month that the Eiffel Tower opened way back in 1889. Did you know that March is also a super ...
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Sendle News | 1 min read
mars 1, 2022

We stand with Ukraine: Suspending deliveries to Russia and Belarus

Our thoughts are with everyone who’s been impacted and who faces uncertain times in the wake of Russia’s unlawful invasion of Ukraine. It has been heartbreaking to hear the ...
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Customer Stories | 4 min read
février 28, 2022

Behind the Brand: The Honest Jones

The Honest Jones is an independent creative studio that specializes in short brand films for fellow small businesses. Co-Founder Amanda Jones ships her self-published book ...
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Customer Stories | 3 min read
février 23, 2022

Behind the Brand: Oleu Life

The sense of smell is a powerful and curious one, closely linked to memory and emotion. Oleu Life created their product line to help people connect with their own minds and ...
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Customer Stories | 3 min read
février 15, 2022

Behind the Brand: Little Farm Plot

Little Farm Plot was founded by Serena McCoy to share the joy of growing food with everyone, selling sustainable garden labels and grow tips for backyard gardeners. ...
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Customer Experience | 6 min read
février 9, 2022

Pet accessories your pets will love and where to get them

Sendle is a pet-loving shipping company that’s reminding you to mark your calendars, charge up your camera, and nip down to your local pet store, because it’s almost Love ...
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Starting an Online Store | 5 min read
février 6, 2022

What you need to know about using TikTok as a small business owner

TikTok is huge among Gen Zers, with active user numbers outpacing both Facebook and YouTube. But how do you know if it’s right for your small business? Check out our tips on ...
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Customer Stories | 7 min read
février 2, 2022

Black History Month: Celebrating Black-owned businesses and Sendlers

February is Black History Month in the United States. This month celebrates Black accomplishments, heritage, and culture as well as being a splendid time to educate ourselves ...
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Customer Experience | 5 min read
janvier 31, 2022

Sustainable and ethical Valentine’s gifts to show you (really) care

Valentine’s Day is loved by many and dreaded by (many) others. While there’s nothing wrong with carving out a single day for all things love, the Valentine’s Day we know ...
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Thought Leaders | 6 min read
janvier 18, 2022

Smarter, authentic, and people-centric: 4 small business trends for 2022

With 2020 being a year of unprecedented upheaval, 2021 was when we regained our footing and adapted to the new normal. So what’s in store for 2022?
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Customer Stories | 4 min read
janvier 12, 2022

The secret to tasty produce from your own garden? Composting at home.

Ever thought about composting at home? Not just saving up food and yard waste for the city council to collect, but creating your own natural, nutrient-rich fertilizer to keep ...
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Customer Stories | 8 min read
janvier 9, 2022

Sendle’s 2021 brand campaign: Delivering for small business

While the global circumstances that drove the eCommerce boom in 2021 weren’t entirely pleasant, it’s been wonderful to see the small business community adapt and thrive. With ...
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Sendle News | 4 min read
janvier 7, 2022

Coronavirus update

As an essential service, Sendle is open for business across Australia and the United States. We're working harder than ever to deliver parcels for our small business ...
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Sustainability | 6 min read
décembre 22, 2021

Sendle’s big, bold, 2021-derful year

The end of the year is a wonderful time to relax, reflect, and take stock of what we accomplished. And then enjoy the holidays before doing even more in 2022!
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Starting an Online Store | 5 min read
décembre 7, 2021

What Google’s algorithm changes mean for small business

SEO and website navigation not exactly your jam? Well take a big deep breath and relax. Because we've got you covered with some dos and don'ts to help your small business ...
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Small Business Operations | 4 min read
novembre 28, 2021

Five fun ways to find sanity this peak season

If you’re tired of the same old self care suggestions, check out five off-beat and fun ones from Sendle to keep you sane this holiday season.
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Small Business Marketing | 4 min read
novembre 10, 2021

Court Gen Z and Millennials for sweet holiday success

Looking for sweet holiday success? Know who's ready to spend and how to catch them with these helpful holiday insights.
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Sustainability | 6 min read
novembre 1, 2021

Shipping with Purpose: A Q&A with our new Director of Sustainability!

It’s easy to say you put Earth first, but following through on that promise is what matters. That’s why Sendle created a Directory of Sustainability position: to keep us ...
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Sustainability | 4 min read
octobre 19, 2021

We’ve gone green! Why we’ve changed our logo for climate change

Green is the new black… or in Sendle’s case, the new orange!
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Sustainability | 4 min read
octobre 13, 2021

The choice is yours: Invest in the Earth for a greener future

Every year, we partner with our Sendler community to invest in environmental projects that preserve and regenerate Earth’s ecosystems.These projects balance out or offset the ...
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Starting an Online Store | 5 min read
octobre 7, 2021

How to set up an online store with Squarespace

Squarespace is a great platform to use for setting up and managing a beautiful, easy-to-navigate, user-friendly eCommerce store.
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Customer Experience | 15 min read
septembre 21, 2021

Sendle’s holiday shipping guide: Planning for your big sales rush

Each year, the earth gets a little warmer, we grow a year older and the holiday season creeps up on us earlier than ever. This year, some of us will be reunited with our ...
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Small Business Operations | 6 min read
septembre 17, 2021

From living room to warehouse: When is 3PL right for you?

Running a small business from your living room? A third-party logistics (3PL) provider may be a good option to help you grow. Here’s some words of wisdom on 3PLs, and when ...
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Customer Stories | 5 min read
août 20, 2021

The Melbourne potter challenging mass production with objects that are fun and functional

During the pandemic, many of us have relied on home decor to enrich our daily routines and spruce up our work from home spaces.
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Small Business Operations | 6 min read
juillet 22, 2021

Omnichannel marketing: Developing a seamless customer experience

Omni means all. And omnichannel marketing refers to using all channels to create a unified experience for customers.
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Sustainability | 5 min read
juillet 15, 2021

The tasty and tropical materials tackling our plastic waste problem

Whether you’re a climate warrior, aspiring environmentalist or just a mindful human wandering the earth, you’ve likely heard a thing or two about the wastefulness of ...
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Small Business Marketing | 5 min read
juillet 6, 2021

9 best productivity apps to help you run your store more efficiently

When you’re running a small business, you’ve got a lot on your plate. Sometimes, you may feel as though you don’t have enough time to do everything. That’s where productivity ...
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Sustainability | 3 min read
juillet 1, 2021

The case for compostable packaging

More and more, your eCommerce customers demand packaging that won't end up in landfill. That's why we offer an earth-friendly alternative to your usual packaging. Fully ...
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Starting an Online Store | 9 min read
juin 24, 2021

How to create a logo without being a graphic designer

A logo identifies. It can be telling without saying a word. A really great logo sticks with you and inspires confidence in a brand. It’s the beginning of a conversation with ...
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Starting an Online Store | 5 min read
juin 16, 2021

How to set up Instagram Shopping and why you should

As an eCommerce store owner these days, it’s not enough to optimize your website and rely on organic search traffic to get sales. You need to get yourself in front of your ...
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Packing & Shipping | 10 min read
juin 14, 2021

Choosing the best shipping label printer for your small business

Shipping your goods to your customers would not be possible without the ever-important set of instructions you place gingerly on each package. With it, your delivery driver ...
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Small Business Marketing | 5 min read
juin 9, 2021

Instagram Stories marketing: How to use them to boost your business

When Instagram Stories launched back in 2016, they became an instant hit. With Snapchat Stories already making waves, the Stories feature was a dream come true for many ...
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Sendle News | 3 min read
juin 4, 2021

Madre de Dios: A vital Amazonian habitat we’re committed to protecting

The Amazon rainforest is in danger of dying out. That’s the dire prediction from the World Wide Fund for Nature. In fact, one researcher, a quantitative geographer from the ...
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Small Business Marketing | 5 min read
juin 2, 2021

A beginner's guide to Instagram hashtags

Instagram has grown far beyond sharing photos and videos. The crucial hashtag feature adds value for businesses to the content they create by making it easier for your ...
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Sendle News | 2 min read
juin 1, 2021

Sendle integrates with Squarespace for streamlined shipping for your store

Creating an eCommerce store is easier than ever. You can build a beautiful storefront and line up all the important pieces (payment, marketing, shipping), all without ...
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Starting an Online Store | 17 min read
mai 26, 2021

The complete guide to starting a subscription box service

Subscription services are more popular than ever. Increasingly, people are choosing to simplify their lives by getting regular shipments of the things they love.
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Customer Stories | 16 min read
mai 25, 2021

The best small businesses around the world, according to Sendlers

It feels great to buy from small businesses. These humble and eminently human sellers are the true lifeblood of our local economies, recirculating their incomes back into the ...
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Small Business Marketing | 29 min read
mai 18, 2021

Top eCommerce SEO tips from experts to drive new traffic to your store

You can’t go too far into starting your online store without reading about the importance of search engine optimization (or more casually, SEO). It’s a fact of the online ...
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Sendle News | 2 min read
mai 14, 2021

Introducing a better way to manage your Sendle account

At Sendle, we’re always looking for ways to make shipping simpler for you. Staying up to date with your shipments is so important and so we’ve made some changes to our ...
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Starting an Online Store | 6 min read
mai 12, 2021

What is a niche market: Why narrowing your focus can be a good thing

Excited to start an eCommerce store but can’t decide what to sell? Before you jump in and offer something that will satisfy everyone and their dog, it could be good to narrow ...
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Small Business Marketing | 8 min read
mai 11, 2021

Guerrilla marketing: Going unconventional with your marketing strategy

Guerrilla marketing is a style of promotion that is unconventional, unexpected, and (most excitingly) low cost when compared with traditional marketing. It’s just the thing ...
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Customer Stories | 25 min read
mai 10, 2021

Hey Sendler, S2, E2: A masterclass in balancing your 9 to 5 with your side hustle

For episode two of our second season, we’re talking about skin. Specifically, how to make your skin silky soft and healthy. To help us, we had on Ashley Cummings of Natural ...
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Starting an Online Store | 8 min read
mai 5, 2021

How to trademark your business name and protect your brand

Apart from that special formula you keep in the safe in the back, a trademark is one of your business’ most coveted assets. It’s what defines your business as uniquely yours ...
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Small Business Marketing | 6 min read
mai 5, 2021

How to advertise on Facebook for the beginner

90% of social media users use Facebook. This makes it the place to be—not only for dog spotting groups but also for small businesses wanting to show off their great products.
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Customer Experience | 10 min read
avril 30, 2021

Where to find the best Mother’s Day gifts for your favorite lady

You know her. You love her. She’s your mother and she deserves your undying gratitude for bringing you into the world and raising you up to be the type of person that would ...
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Small Business Operations | 12 min read
avril 29, 2021

Inspirational quotes for small businesses to get you pumped for the workday

Inspirational quotes for small businesses: starting a business can be challenging at the best of times—there’s the juggling of finances, product rollouts, social media ...
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Starting an Online Store | 8 min read
avril 26, 2021

Kickstarting your next big idea: Crowdfunding for small business

So, you’ve got a great idea for a new product or you are ready to bring your business to the next level. Great! So, how are you going to get funding? It’s a legitimate ...
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Sustainability | 6 min read
avril 21, 2021

3 big ways small businesses can step up their sustainability efforts

When it comes to environmental impact, today’s consumers are more informed than ever before and demand a new level of transparency. And it's not just conscious consumers, ...
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Sustainability | 9 min read
avril 20, 2021

What is Zero Waste? The movement against waste

The world, as a whole, makes a lot of waste. A lot. Two billion tons a year, in fact. And it’s not hard to see its destructive effects, such as habitat loss. While that ...
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Sustainability | 8 min read
avril 20, 2021

9 creative sustainable business ideas to reduce your impact

There are so many ways for businesses to become more sustainable. It doesn’t stop at reducing the amount of energy you use or instituting a recycling program (but you should ...
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Sustainability | 10 min read
avril 19, 2021

The beginner’s guide to the circular economy

Humans are a dynamic animal—ambitious, intelligent, caring—with a baffling set of contradictory traits—destructive, myopic, careless. But when we set our minds to something, ...
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Sustainability | 13 min read
avril 19, 2021

Steps you can take to make your business more environmentally sustainable

Sustainability is a noble goal in and of itself. But, it’s also a no-brainer. Because if we’re only taking and never giving back, we’ll be out of a place to live.
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Starting an Online Store | 18 min read
avril 12, 2021

How to start your small business at home (with infographic)

Starting a small business from the comfy confines of your home is a dream that you can absolutely realize. But, dreaming is only the start. You’ll need to get some pen and ...
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Customer Experience | 7 min read
avril 8, 2021

Customer testimonials: Happy customers are the best marketing

When we think of marketing, we often associate it with attracting customers, but that doesn’t mean that our existing customers can’t help us do that. They’ve got a lot to say.
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Starting an Online Store | 7 min read
avril 6, 2021

20 best eCommerce & small business podcasts for growing your business

When you want to stand out and get ahead as a small business owner, knowledge is power. What’s the best way to keep educated about the latest e-commerce trends, tips, and ...
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Packing & Shipping | 27 min read
avril 1, 2021

Hey Sendler, S2, E1: Why you should be investing in amazing unboxing experiences

We're back! And we're kicking off season two of Hey Sendler with something flashy and fun—sustainable packaging! To tell us all about amazing unboxing experiences, we've got ...
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Starting an Online Store | 9 min read
mars 30, 2021

All the best websites to sell stuff online

These days, modern-day businesses have an abundance of channels to sell their wares. Gone are the days where the print copy classifieds were the holy grail to reach customers.
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Starting an Online Store | 7 min read
mars 23, 2021

The top-selling items on eBay to hit the ground running

A pioneer for online shopping allowing customers to sell directly to each other, eBay is ‘the OG’ when you think of online marketplaces. And it is still a massive player in ...
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Small Business Marketing | 8 min read
mars 22, 2021

The 15 best eCommerce blogs to help you run your store smarter

The typical eCommerce store owner has a lot on their plate. A regular day at the office can include product sourcing, dealing with awkward customers, balancing the books, and ...
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Starting an Online Store | 6 min read
mars 17, 2021

How to find the right products for your amazing subscription box

A subscription box service is an exciting offering, giving your customers something to look forward to on a regular basis. Once you’ve managed to narrow in on a strong niche ...
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Customer Experience | 4 min read
mars 17, 2021

Spend less time on shipping with batch orders and bulk edit tools

As much as we love shipping here at Sendle, sometimes the shipping process can feel repetitive. Each step, though really important, can feel tedious when you have to do it ...
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Sustainability | 6 min read
mars 16, 2021

Why become a B Corp?

In 2006, three chums in Pennsylvania up and left their careers to create an organization devoted to helping mission-driven companies increase their positive impact. They ...
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Customer Stories | 7 min read
mars 9, 2021

Sendler advice corner: Tips on how to start your small business

Knowing exactly what to do when starting a new business is hard—some might say impossible. You try to check all the boxes, listen to the right people, recheck all the boxes, ...
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Small Business Marketing | 5 min read
mars 8, 2021

Color psychology marketing: How to use color to convince them to buy

While first impressions may not be everything, in a world where there are products upon products to choose from, you want to make sure that your first impression is the ...
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Customer Stories | 33 min read
mars 3, 2021

Hey Sendler, Ep 8: Spinning sustainable yarns with knitwear brand SSKEIN

For our last episode of 2020, Jenn had on Elisa Yip of the knitwear brand SSKEIN. Utilizing the sustainable fur of the noble alpaca, she has been able to create a longer ...
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Customer Experience | 13 min read
mars 1, 2021

Customer Research Methods: How to know your customer better

If you fancy yourself as a curious, customer-centric business owner who wants to create, make, and ship products people love, then performing great customer research (AKA UX ...
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Customer Experience | 11 min read
février 25, 2021

20 Women-owned small businesses that you really gotta check out

We buy things all the time, as the need or want arises and are guided by our reserves of disposable income. But, where we are directing these funds is what really matters. ...
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Starting an Online Store | 6 min read
février 24, 2021

5 tips to optimize your product pages for increased sales and fewer returns

You’re getting oodles of traffic to your eCommerce store. You’re really proud of your products and you have an adoring set of social media fans. But why do you have more ...
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Small Business Marketing | 5 min read
février 22, 2021

Customer loyalty programs: Building valuable relationships through rewards

Creating a sense of loyalty in your customers is important to keep them coming back for more. Finding new customers is great but retaining existing customers is even better. ...
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Customer Experience | 8 min read
février 17, 2021

Black-owned businesses you should check out right now

Where you spend your money matters. As you hand over your hard-earned dollars, there is an implicit vote of confidence for what they are doing. So, it makes sense to wield ...
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Starting an Online Store | 10 min read
février 16, 2021

The complete guide to Buy Now, Pay Later services

Buy Now, Pay Later (BNPL) services are all the rage these days. The phrase alone excites. I can get something now and pay for it later? Sign me up!
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Productivity | 8 min read
février 11, 2021

How to regram: The art of reposting on Instagram

Instagram is one of the most popular social media channels out there. It’s where individuals and businesses alike hang out to moon over pretty pictures and shop for ...
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Customer Experience | 8 min read
février 4, 2021

Valentine’s gift ideas for staying cozy at home this year

The ancient history of fellas named Valentine is not about their fondness for romantic gestures but their penchant for routine martyrdom. Not exactly what you want to put in ...
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Packing & Shipping | 8 min read
février 4, 2021

How to package and ship jewelry to your amazing customers

The golden rule with ensuring your jewelry is safe lies in how you package your precious stones. You want them to travel safely, discreetly, and with style to your adoring ...
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Starting an Online Store | 9 min read
février 2, 2021

How to sell on Depop: Tips for reselling recycled fashion online

Letting go of things, as glorified by Maria Kondo, can be a cathartic process. However, our past loved things still deserve another chance at love.
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Starting an Online Store | 2 min read
janvier 26, 2021

Free inventory management templates to keep track of your goods

Your goods are the star of your business—from their flattering photo shoots to the careful decorative bundling for their final travels. So, it's vital you know how many you ...
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Starting an Online Store | 3 min read
janvier 26, 2021

Small business templates and spreadsheets to simplify your workflow

Running a small business is no simple task. Often, as the owner, you are wearing a number of hats on any given day.
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Starting an Online Store | 3 min read
janvier 26, 2021

Free invoicing templates for your small business

Having readymade templates is pretty nice when you are running a business. Instead of fiddling around in Excel, trying to get all the relevant fields together, you could just ...
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Starting an Online Store | 3 min read
janvier 26, 2021

Free small business employee & expense form templates

As a small business owner, you need to have simple yet powerful tools at your disposal to manage all the data that comes out of running a business. A big part of that is ...
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Starting an Online Store | 4 min read
janvier 26, 2021

Free financial planning templates for your small business

A good spreadsheet can accomplish a lot, especially for unraveling the minutae of your small business' finances. The difference between being close and being right is vast, ...
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Productivity | 7 min read
janvier 21, 2021

User-generated content: How to add authenticity to your marketing

User-generated content (UGC) is content created organically by a brand’s audience that is then posted on social media platforms, blog posts, online reviews, and podcasts.
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Starting an Online Store | 7 min read
janvier 19, 2021

eCommerce SEO: How to write meta descriptions that make shoppers click

Meta descriptions are often seen as just one more confusing, SEO-related algorithm thingy that will probably make your head spin unless you’re some sort of technical whizz. ...
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Small Business Marketing | 9 min read
janvier 18, 2021

Your guide to driving social engagement with Instagram captions

Instagram is a visual mecca for small businesses, attracting around 200 million eyeballs to at least one business profile daily.
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Starting an Online Store | 6 min read
janvier 13, 2021

Average Order Value: 5 ways to grow your sales by growing your carts

You’re getting a ton of traffic to your store, your conversion rates are high, you have way more social media followers than you ever thought possible, but your monthly ...
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Small Business Marketing | 6 min read
janvier 7, 2021

Customer retention strategies: Keep your customers, sell more stuff

Although some businesses sell products that are one-time purchases like cars, record players, and fridges, most small businesses rely on repeat purchases as part of their ...
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Starting an Online Store | 6 min read
janvier 6, 2021

How to create an FAQ page that answers their burning questions

You’ve created an online store, added professional photography to every product page, and splattered your brand all over social media. Do you really need to bother with FAQs ...
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Sustainability | 6 min read
décembre 17, 2020

2020 Year in Review: Whoa, that was a lot

Years come and go and, at the end of each, we look back to see how far we’ve come or to think back on the good times. Then there’s 2020, a year that’ll be hard to forget (no ...
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Small Business Marketing | 6 min read
décembre 17, 2020

Google Shopping 101: How to get more customers for free

It feels like everything is online these days, from dating to books. The same applies to retail—why go to a store when you can simply get your heart’s desires delivered ...
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Customer Stories | 20 min read
décembre 13, 2020

The ‘shipped with Sendle’ gift guide

At Sendle, we are blessed with a roster of amazing businesses from which we can choose exciting gifts for our loved ones, be they across the country or in the next room. What ...
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Webinars | 31 min read
décembre 8, 2020

Hey Sendler, ep 7: Finders Keepers, 2020 and beyond

For this seventh episode of Hey Sendler, we were joined by Finders Keepers’ Co-Founder, Sarah Thornton. If you don’t know, The Finders Keepers is an online marketplace full ...
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Starting an Online Store | 6 min read
décembre 7, 2020

Social proof: What it is and why you should be doing it

When you’re on the hunt for a new skincare product and a friend recommends a $10 facial serum that none other than Kim Kardashian also swears by, you’re probably going to be ...
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Starting an Online Store | 11 min read
décembre 3, 2020

How to start your online t-shirt business the right way

Did you know that the best time to start an eCommerce store is right now? According to a recent study conducted by Statista, eCommerce sales are predicted to surpass $740 ...
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Starting an Online Store | 6 min read
novembre 24, 2020

How to use Google My Business to get more customers (for free)

Google. It’s such a big search engine it’s become synonymous with searching for something online. Just think about how many times you've told someone, or been told, to ...
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Starting an Online Store | 7 min read
novembre 23, 2020

How to start your Etsy shop: A step by step guide

Etsy is one of the most accessible online marketplaces for small online retailers. With a massive global audience and the ability to reach them with ease (and a bit of SEO ...
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eCommerce Platforms | 38 min read
novembre 20, 2020

Optimising for Online: A webinar brought to you by Shopify, Stripe, and Sendle

Christmas 2020 is expected to be the busiest online shopping season in Australian history! To help our small business community get prepared early, we held a virtual event ...
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Customer Stories | 39 min read
novembre 19, 2020

Hey Sendler, Ep 6: Harnessing social change through small business

Here we are with our sixth episode of Hey Sendler! This time, Jenn chats with Jenni Moon of No Rival Industries, a startup focused on impact projects that make positive ...
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Sustainability | 13 min read
novembre 18, 2020

21 Shopify stores for going Zero Waste now

The Zero Waste movement has gained steam in the last few years. And, with good reason! It’s becoming more and more obvious that we can’t sustain our usual routines without ...
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Customer Experience | 8 min read
novembre 10, 2020

eCommerce trends: Staying ahead of the curve in 2020

Looking back on the brief history of online shopping, it wasn’t clear at the time that a humble Amazon book sale in 1995 would spark the beginning of an online shopping ...
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Starting an Online Store | 6 min read
novembre 5, 2020

How to optimize your checkout process to drive sales and conversions

They’ve seen your marketing. They’ve browsed your products. They’ve even added a few to their cart. Then, at the last minute, they pull out. 😭
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Starting an Online Store | 6 min read
novembre 3, 2020

How to build trust with your customers and make your sales grow

Would you hand over your credit card details to a website that’s riddled with spelling errors and looks like it was made in 1996? Imagine entrusting your security to a ...
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eCommerce Platforms | 6 min read
octobre 29, 2020

Buy It Now vs Auction: How to sell most effectively on eBay

When listing a product on eBay, you have two choices: auction or Buy It Now. It can really feel like a daunting decision.
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Customer Stories | 38 min read
octobre 28, 2020

Hey Sendler, Ep 5: Three dads and a sustainable side hustle

For our fifth episode of Hey Sendler, Jenn convened a gathering of the dads from Jill & Joey to talk about their sustainable reusable bag side hustle. They are our first ...
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Sustainability | 8 min read
octobre 22, 2020

10 awesome unboxing experiences that spotlight sustainability

If you’re using the internet in 2020, you’ve most likely come across the phenomenon that is unboxing experiences. It involves a person unpacking or unwrapping a package ...
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Small Business Marketing | 30 min read
octobre 21, 2020

Hey Sendler, Ep 4:  Making products pop with great photography

For our fourth episode of Hey Sendler, Jenn talked with Shidume Lozada all about product photography. Nothing sells a product online as well as incredible photography and in ...
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Starting an Online Store | 7 min read
octobre 19, 2020

How to craft the perfect shipping policy to drive loyalty

Shipping is one of the most important parts of the customer journey (and oh so exciting too). It represents the final steps of the customer experience and it is what they’ll ...
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eCommerce Platforms | 9 min read
octobre 13, 2020

How to sell on Facebook Marketplace the right way

When Facebook launched Facebook Marketplace back in 2016, it was created with businesses and communities in mind. For example, think yard sales and spring cleaning: the ...
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Customer Stories | 4 min read
octobre 12, 2020

Sendle’s 2020 brand campaign: Quirky, magical, all about the hustle

2020—a year like no other! As the end fast approaches (mercifully so), we felt it was time to inject a little fun and a bit of magic into the Sendle-sphere with our newest ...
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Starting an Online Store | 10 min read
octobre 8, 2020

How to prepare your store for the big Black Friday rush

As we move into a very different holiday season, store owners need to get prepared for one of their most consequential holidays—Black Friday (and its companion, Cyber Monday).
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Webinars | 36 min read
septembre 28, 2020

Hey Sendler, ep 3: Self-care for the small business owner [Webinar]

Welcome to the third episode of our ongoing webinar series, Hey Sendler! This time Jenn spoke with Moji Igun, founder of Blue Daisi Consulting, to talk about self-care for ...
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Small Business Marketing | 7 min read
septembre 24, 2020

How to use cognitive biases to understand your customers and sell more

Successful and influential marketing demonstrates a solid understanding of the customer, their needs, and their expectations.
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Sustainability | 4 min read
septembre 24, 2020

Standing in solidarity with the 2020 global youth climate strikers

It’s incredible how a crisis brings people together. Whether it's an airborne virus or climate disasters wreaking havoc, we've united to help our communities get through it.
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Customer Experience | 12 min read
septembre 21, 2020

Socially distant gift guide: 9 ideas for thoughtful gifting during COVID

You’ve spent hours on the phone—or FaceTime or Zoom or Hangouts or Houseparty—connecting and reconnecting with the people you cannot physically hang out. You want some way of ...
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Customer Experience | 9 min read
septembre 17, 2020

How to use eCommerce UX to make your sales surge

Contrary to popular belief, the term ‘user experience’ (UX, if you are cool) isn’t just a buzzword. In fact, all the cool cats and kittens in tech are making frictionless ...
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Customer Stories | 31 min read
septembre 14, 2020

Hey Sendler, Ep 2: Getting the sauce on Boon [Webinar]

Welcome to the second installment of Hey Sendler, our first ever webinar series where we talk to small business owners and small business experts to learn their unique ...
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Sustainability | 3 min read
septembre 7, 2020

The votes are in and nature wins: Our newest carbon offset projects

Every year, Sendlers get to have their say on what carbon offset projects we invest in to keep every shipment 100% carbon neutral.
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Small Business Marketing | 6 min read
septembre 1, 2020

eCommerce personalization: Why it pays to know your customer

The hallmark of any successful business is its ability to grow and retain loyal customers. At its core is understanding who your customers are and knowing what they need.
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Customer Experience | 38 min read
août 26, 2020

Hey Sendler, Ep 1: Developing relationships with paying customers [Webinar]

Welcome to the first installment of Hey Sendler, our brand new webinar series. Over the coming episodes, we will talk to small business experts and owners to learn tips and ...
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Small Business Marketing | 6 min read
août 24, 2020

How to use Instagram to drive customers to your cool new shop

So you’ve chosen what you’re selling and made the appropriate changes to bring more shoppers to your store. Fantastic job! What’s next?
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Small Business Marketing | 6 min read
août 17, 2020

9 compelling reasons you’ll love marketing on Pinterest

Pinterest is like the alternative arty cousin to social media giants like Facebook, Twitter, and Instagram. So, exactly what is it and why should you incorporate it into your ...
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Customer Experience | 10 min read
août 11, 2020

19 Father’s Day gift ideas for all the types of dads

Fathers are particular creatures, seemingly easy to define but like an onion, they are layered (and occasionally pungent). Just below that top layer of dad is another dad ...
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eCommerce Platforms | 9 min read
août 3, 2020

Etsy SEO: How to drive more shoppers to your store

OK, you’ve set up your Etsy storefront. Great job! Now those witty newborn onesies you’ve been working so hard on will just fly off the shelves, right?
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eCommerce Platforms | 6 min read
août 3, 2020

What should you be selling on Etsy?

Reminiscent of your local arts and crafts fair, yet more mature and online, Etsy is redolent with that trade show nostalgia. A global internet marketplace, Etsy is a mecca ...
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Sustainability | 10 min read
août 3, 2020

19 Etsy shops to kickstart your Zero Waste lifestyle

We’ve all had that pang of regret as we toss out another empty plastic bottle or some superfluous plastic packaging. So much waste for something so small!
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Sustainability | 4 min read
août 2, 2020

What does it mean to be climate positive?

As the importance of environmentalism quickly dawns on the public consciousness, new eco-lingo starts echoing from marketing workshops through to the halls of power. Short, ...
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Sustainability | 7 min read
juillet 23, 2020

It’s B Corp Month: A badge of honor for doing good in the world

The B Corp movement is on the rise as more businesses commit to being a force for good in the world. July is B Corp month in Australia and New Zealand, so we chatted to local ...
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Sustainability | 2 min read
juin 23, 2020

The consumer shift toward sustainable shopping [Infographic]

Becoming a sustainable company is a selfless pursuit for many eco-conscious business owners. But, increasingly, consumers are showing that they will gladly shell out their ...
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Sustainability | 4 min read
juin 17, 2020

Sendle delivers first fleet of solar powered electric vehicles in Australia

At Sendle, we take our commitment to the environment very seriously which is why we’re doubling down on our efforts to provide shipping that’s good for the world.
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Customer Experience | 8 min read
mai 27, 2020

How to boost sales and reduce shopping cart abandonment [Updated]

Setting up an online store and making available all your wares is just the first step to creating a successful eCommerce operation. The slightest obstacle may thwart a ...
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Starting an Online Store | 7 min read
mai 21, 2020

How to make a truly great About Us page

Your About Us page is a very important part of your online store. When someone walks into a small brick-and-mortar shop, there’s a face behind the counter. They can see who ...
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