Sendle blog

Find your bright side in sustainable shipping and small business growth.

Customer Experience | 9 min read
September 17, 2020

How to use eCommerce UX to make your sales surge

Contrary to popular belief, the term ‘user experience’ (UX, if you are cool) isn’t just a buzzword. In fact, all the cool cats and kittens in tech are making frictionless user experiences a priority. With good reason!

Read more
Customer Stories | 31 min read
September 14, 2020

Hey Sendler, Ep 2: Getting the sauce on Boon [Webinar]

Welcome to the second installment of Hey Sendler, our first ever webinar series where we talk to small business owners and small business experts to learn their unique ...
Read more
Customer Stories | 16 min read
September 10, 2020

Fat x Flour: A pastry chef’s pivot to eCommerce

Figuring out what you want to do with your life is exciting (and a little scary), yet sometimes—when fate throws you a bone—the path seems obvious. Helena found her fate in ...
Read more
Sustainability | 3 min read
September 7, 2020

The votes are in and nature wins: Our newest carbon offset projects

Every year, Sendlers get to have their say on what carbon offset projects we invest in to keep every shipment 100% carbon neutral.
Read more
Small Business Marketing | 6 min read
September 1, 2020

eCommerce personalization: Why it pays to know your customer

The hallmark of any successful business is its ability to grow and retain loyal customers. At its core is understanding who your customers are and knowing what they need.
Read more
2 min read
August 31, 2020

We're keeping it simple with zero peak surcharges

The holiday season is hectic for small businesses all across America. Add to that a global pandemic and the resulting eCommerce boom, and you’ve got your work cut out for ...
Read more
Customer Experience | 38 min read
August 26, 2020

Hey Sendler, Ep 1: Developing relationships with paying customers [Webinar]

Welcome to the first installment of Hey Sendler, our brand new webinar series. Over the coming episodes, we will talk to small business experts and owners to learn tips and ...
Read more
Small Business Marketing | 6 min read
August 24, 2020

How to use Instagram to drive customers to your cool new shop

So you’ve chosen what you’re selling and made the appropriate changes to bring more shoppers to your store. Fantastic job! What’s next?
Read more
2 min read
August 24, 2020

Standing in solidarity with our sisters in logistics, the USPS

The mailing of packages and letters connects people throughout the United States and beyond—especially during these times of necessary isolation. The US Postal Service has ...
Read more
Small Business Marketing | 6 min read
August 17, 2020

9 compelling reasons you’ll love marketing on Pinterest

Pinterest is like the alternative arty cousin to social media giants like Facebook, Twitter, and Instagram. So, exactly what is it and why should you incorporate it into your ...
Read more
Customer Experience | 10 min read
August 11, 2020

19 Father’s Day gift ideas for all the types of dads

Fathers are particular creatures, seemingly easy to define but like an onion, they are layered (and occasionally pungent). Just below that top layer of dad is another dad ...
Read more
eCommerce Platforms | 9 min read
August 3, 2020

Etsy SEO: How to drive more shoppers to your store

OK, you’ve set up your Etsy storefront. Great job! Now those witty newborn onesies you’ve been working so hard on will just fly off the shelves, right?
Read more
eCommerce Platforms | 6 min read
August 3, 2020

What should you be selling on Etsy?

Reminiscent of your local arts and crafts fair, yet more mature and online, Etsy is redolent with that trade show nostalgia. A global internet marketplace, Etsy is a mecca ...
Read more
Sustainability | 10 min read
August 3, 2020

19 Etsy shops to kickstart your Zero Waste lifestyle

We’ve all had that pang of regret as we toss out another empty plastic bottle or some superfluous plastic packaging. So much waste for something so small!
Read more
Customer Stories | 5 min read
August 3, 2020

Domino Vintage: Sustainability through secondhand finds

Sustainability isn’t always achieved by looking forward and creating new technologies. Sometimes it takes digging into the old and finding something that can replace the need ...
Read more
Sustainability | 4 min read
August 2, 2020

What does it mean to be climate positive?

As the importance of environmentalism quickly dawns on the public consciousness, new eco-lingo starts echoing from marketing workshops through to the halls of power. Short, ...
Read more
Sustainability | 7 min read
July 23, 2020

It’s B Corp Month: A badge of honor for doing good in the world

The B Corp movement is on the rise as more businesses commit to being a force for good in the world. July is B Corp month in Australia and New Zealand, so we chatted to local ...
Read more
Customer Stories | 6 min read
July 14, 2020

Modern Theory: The smell-good, feel-good candle brand

Not every candle is created equal. While many smell delightful (or like cookies for some reason), what goes into them can vary greatly (such as dirty petroleum-derived ...
Read more
Customer Stories | 9 min read
July 7, 2020

No Rival Industries: The scrappy, do-good startup making an impact

Stirred to launch early by the sudden and aggressive rise of COVID-19, No Rival Industries started manufacturing cloth face masks. For every mask sold, one is donated to ...
Read more
Customer Stories | 10 min read
July 3, 2020

Made in America: One bootmaker’s journey from side hustle to small-batch

Boots have been protecting our fragile feet from the elements for millennia. These days, we can choose from a dizzying array of boots, but they all seem to boil down to two ...
Read more
Sustainability | 2 min read
June 23, 2020

The consumer shift toward sustainable shopping [Infographic]

Becoming a sustainable company is a selfless pursuit for many eco-conscious business owners. But, increasingly, consumers are showing that they will gladly shell out their ...
Read more
Sustainability | 4 min read
June 17, 2020

Sendle delivers first fleet of solar powered electric vehicles in Australia

At Sendle, we take our commitment to the environment very seriously which is why we’re doubling down on our efforts to provide shipping that’s good for the world.
Read more
Customer Stories | 5 min read
June 15, 2020

HOZEN: Crafting an eco- and animal-friendly approach to fashion

HOZEN’s chic and sustainable bags were born from Rae Nicoletti’s expansive industry experience—at Kate Spade and Restoration Hardware—as well as her own personal empathic ...
Read more
Customer Experience | 8 min read
May 27, 2020

How to boost sales and reduce shopping cart abandonment [Updated]

Setting up an online store and making available all your wares is just the first step to creating a successful eCommerce operation. The slightest obstacle may thwart a ...
Read more
Starting an Online Store | 7 min read
May 21, 2020

How to make a truly great About Us page

Your About Us page is a very important part of your online store. When someone walks into a small brick-and-mortar shop, there’s a face behind the counter. They can see who ...
Read more
Starting an Online Store | 10 min read
May 19, 2020

11 amazing examples of effective About Us pages

You should know that when people visit your eCommerce store, they’ll likely take a gander at your About Us or Meet the Team page. In fact, 52% of people want to see the About ...
Read more
Customer Experience | 7 min read
May 14, 2020

Want that, buy this: A small business buying guide

As consumers, we have so many options for buying all that very necessary stuff we eagerly wait to find at our doorsteps. In the US alone, eCommerce sales accounted for 16% of ...
Read more
Customer Experience | 8 min read
May 5, 2020

From Etsy with love: 18 unique Mother’s Day gift ideas that show you care

Without mothers, you wouldn’t be here to read this and there would be nothing here to read. Their importance in our lives cannot be overstated. They are simply amazing.
Read more
Starting an Online Store | 18 min read
May 5, 2020

WFH: 47 ideas for starting a business from home

Whether because you just want to be your own boss or because life has thrust you into it, starting a small business from home is absolutely in the cards.
Read more
Starting an Online Store | 6 min read
April 30, 2020

4 valuable alternatives to discounting for building customer loyalty

Our guest contributor today is Chris Guillot, founder and retail consultant at Merchant Method. Chris works to empower small brands to succeed in a changing market and grow ...
Read more
More posts

Get small biz tips in your inbox. Join us!

Never spammy, always pleasant.