Having readymade templates is pretty nice when you are running a business. Instead of fiddling around in Excel, trying to get all the relevant fields together, you could just ...
As a small business owner, you need to have simple yet powerful tools at your disposal to manage all the data that comes out of running a business. A big part of that is ...
A good spreadsheet can accomplish a lot, especially for unraveling the minutae of your small business' finances. The difference between being close and being right is vast, ...
User-generated content (UGC) is content created organically by a brand’s audience that is then posted on social media platforms, blog posts, online reviews, and podcasts.
Meta descriptions are often seen as just one more confusing, SEO-related algorithm thingy that will probably make your head spin unless you’re some sort of technical whizz. ...
You’re getting a ton of traffic to your store, your conversion rates are high, you have way more social media followers than you ever thought possible, but your monthly ...
Although some businesses sell products that are one-time purchases like cars, record players, and fridges, most small businesses rely on repeat purchases as part of their ...
You’ve created an online store, added professional photography to every product page, and splattered your brand all over social media. Do you really need to bother with FAQs ...
Years come and go and, at the end of each, we look back to see how far we’ve come or to think back on the good times. Then there’s 2020, a year that’ll be hard to forget (no ...
It feels like everything is online these days, from dating to books. The same applies to retail—why go to a store when you can simply get your heart’s desires delivered ...
At Sendle, we are blessed with a roster of amazing businesses from which we can choose exciting gifts for our loved ones, be they across the country or in the next room. What ...
For this seventh episode of Hey Sendler, we were joined by Finders Keepers’ Co-Founder, Sarah Thornton. If you don’t know, The Finders Keepers is an online marketplace full ...
When you’re on the hunt for a new skincare product and a friend recommends a $10 facial serum that none other than Kim Kardashian also swears by, you’re probably going to be ...
Did you know that the best time to start an eCommerce store is right now? According to a recent study conducted by Statista, eCommerce sales are predicted to surpass $740 ...
Google. It’s such a big search engine it’s become synonymous with searching for something online. Just think about how many times you've told someone, or been told, to ...
Etsy is one of the most accessible online marketplaces for small online retailers. With a massive global audience and the ability to reach them with ease (and a bit of SEO ...
Christmas 2020 is expected to be the busiest online shopping season in Australian history! To help our small business community get prepared early, we held a virtual event ...
Here we are with our sixth episode of Hey Sendler! This time, Jenn chats with Jenni Moon of No Rival Industries, a startup focused on impact projects that make positive ...
The Zero Waste movement has gained steam in the last few years. And, with good reason! It’s becoming more and more obvious that we can’t sustain our usual routines without ...
Looking back on the brief history of online shopping, it wasn’t clear at the time that a humble Amazon book sale in 1995 would spark the beginning of an online shopping ...
Would you hand over your credit card details to a website that’s riddled with spelling errors and looks like it was made in 1996? Imagine entrusting your security to a ...
For our fifth episode of Hey Sendler, Jenn convened a gathering of the dads from Jill & Joey to talk about their sustainable reusable bag side hustle. They are our first ...
If you’re using the internet in 2020, you’ve most likely come across the phenomenon that is unboxing experiences. It involves a person unpacking or unwrapping a package ...
For our fourth episode of Hey Sendler, Jenn talked with Shidume Lozada all about product photography. Nothing sells a product online as well as incredible photography and in ...
Shipping is one of the most important parts of the customer journey (and oh so exciting too). It represents the final steps of the customer experience and it is what they’ll ...
When Facebook launched Facebook Marketplace back in 2016, it was created with businesses and communities in mind. For example, think yard sales and spring cleaning: the ...