“Switching to Sendle brought in real cost savings, and now we've reduced our fulfilment time by a third, thanks to Starshipit.” ~ Raphael McGowan, founder, bakslap

TL;DR (too long; didn't read)

  • Raphael McGowan created bakslap to help people stay safe in the sun.
  • The bakslap applicator is a low-cost, lightweight product.
  • Shipping costs were eating into profits until they switched to Sendle.
  • The 250g pouch has helped bakslap realise substantial savings.
  • Integration with Starshipit has reduced the time spent on fulfilment.
  • bakslap now has more time and money to invest in the business.


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Raphael McGowan, creator of bakslap, doesn't like to waste time. The bakslap helps people apply sunscreen to their backs and other hard to reach places faster. Designed to preserve the memory of his sister who passed away from melanoma skin cancer, bakslap also works to spread awareness about being sun safe through events, partnerships and fundraising. With so much to do, Raphael makes the most of every minute of the day. 

At bakslap, Raphael and his team are always looking for ways to save time and money. Having designed a compact, lightweight product, they were particularly frustrated that most courier companies charge for 500g minimum, regardless of the weight of the package. With a low-cost product, consumers are reluctant to pay high shipping rates, and businesses have to offer a subsidised rate. A switch to Sendle in 2023 was the first step towards more efficient and cost-effective shipping, and they've now taken that further by integrating with Starshipit as well.

bakslap products on display man and woman working packing bakslap products in boxes

 

Sendle's 250g pouch was a game changer

When Raphael became aware of Sendle's 250g pouch he immediately knew it would make an impact because every cent shaved off shipping costs can be invested back into the business. Since switching to Sendle they've taken on an extra employee, thanks to the savings.

packing bakslap products to sendle 250g satchels

Sendle's reliable courier pickup service saves them time as well. And if ever anything does go wrong with a delivery, Sendle's amazing support team is ready to help 24/7.

"At bakslap we're all about helping others and we're confident we can help customers with delivery queries since we switched to Sendle."

"At bakslap we're all about helping others and we're confident we can help customers with delivery queries since we switched to Sendle."

 

Starshipit integration saves time

Looking to build on the Sendle benefits, Raphael investigated other ways to make fulfilment more efficient. Having to use different systems to despatch their orders was a real pain and that's where Starshipit comes in.

laptop with starshipit window open

Starshipit is a shipping and fulfillment platform that helps ecommerce businesses manage and automate their shipping processes by integrating with Sendle (and other shipping providers) to streamline order fulfilment and delivery. By teaming up with Starshipit, businesses can eliminate manual overhead. At bakslap, orders are now automatically transferred from their ecommerce store to the Starshipit dashboard, making fulfilment a much simpler operation.

Raphael was excited that setting up Starshipit took literally 30 minutes. Now, bakslap staff benefit from automations that reduce manual shipping tasks and save even more time every day with Sendle’s free pickup service. Costs are calculated based on Sendle's great rates and Ship and Save loyalty discounts, labels are automatically generated, and timely delivery notifications help keep customers happy. Returns (if any) are easily managed and Starshipit works seamlessly across domestic and international orders. These great benefits all add up to incredible time savings.

"With Starshipit, we've reduced the time spent fulfilling our customer orders online by a third."

 

woman and man working packing bakslap products in boxes and 250g satchels

This adds up to roughly three and a half hours every month that can now be spent on building the business instead of time-consuming admin tasks.

Just as the savings gained from switching to Sendle gave bakslap tangible benefits, integrating with Starshipit has helped streamline operations through time-saving automation and efficiencies. Raphael is looking forward to spending that extra time he’s gained on developing the product range and helping even more people learn about sun safety.


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