Sendle blog

Find your bright side in sustainable shipping and small business growth.

Starting an Online Store | 6 min read
November 24, 2020

How to use Google My Business to get more customers (for free)

Google. It’s such a big search engine it’s become synonymous with searching for something online. Just think about how many times you've told someone, or been told, to ‘Google it!’

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Starting an Online Store | 7 min read
November 23, 2020

How to start your Etsy shop: A step by step guide

Etsy is one of the most accessible online marketplaces for small online retailers. With a massive global audience and the ability to reach them with ease (and a bit of SEO ...
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eCommerce Platforms | 38 min read
November 20, 2020

Optimising for Online: A webinar brought to you by Shopify, Stripe, and Sendle

Christmas 2020 is expected to be the busiest online shopping season in Australian history! To help our small business community get prepared early, we held a virtual event ...
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Customer Stories | 39 min read
November 19, 2020

Hey Sendler, Ep 6: Harnessing social change through small business

Here we are with our sixth episode of Hey Sendler! This time, Jenn chats with Jenni Moon of No Rival Industries, a startup focused on impact projects that make positive ...
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Sustainability | 13 min read
November 18, 2020

21 Shopify stores for going Zero Waste now

The Zero Waste movement has gained steam in the last few years. And, with good reason! It’s becoming more and more obvious that we can’t sustain our usual routines without ...
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4 min read
November 16, 2020

AU Sendlers: Overseas sending just got a lot cheaper this Christmas

In the strange year that 2020 has been, Christmas is more about gifts than gatherings. So, sending presents to family and friends overseas is going to be that extra bit ...
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Customer Stories | 7 min read
November 13, 2020

Acknowledging Indigenous place names, one bag of coffee at a time

When you think of Australian place names, Sydney usually comes to mind. But you probably didn’t know the famous city’s traditional name is Gadigal Country.
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Customer Experience | 8 min read
November 10, 2020

eCommerce trends: Staying ahead of the curve in 2020

Looking back on the brief history of online shopping, it wasn’t clear at the time that a humble Amazon book sale in 1995 would spark the beginning of an online shopping ...
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Customer Stories | 7 min read
November 9, 2020

Eco-friendly undies that make you feel a million dollars

For guys, there’s nothing worse than wearing boxer briefs or trunks that constantly ride up and chafe. You might as well go back to basics and stitch together a few fig ...
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Starting an Online Store | 6 min read
November 5, 2020

How to optimize your checkout process to drive sales and conversions

They’ve seen your marketing. They’ve browsed your products. They’ve even added a few to their cart. Then, at the last minute, they pull out. 😭
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Starting an Online Store | 6 min read
November 3, 2020

How to build trust with your customers and make your sales grow

Would you hand over your credit card details to a website that’s riddled with spelling errors and looks like it was made in 1996? Imagine entrusting your security to a ...
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eCommerce Platforms | 6 min read
October 29, 2020

Buy It Now vs Auction: How to sell most effectively on eBay

When listing a product on eBay, you have two choices: auction or Buy It Now. It can really feel like a daunting decision.
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Customer Stories | 38 min read
October 28, 2020

Hey Sendler, Ep 5: Three dads and a sustainable side hustle

For our fifth episode of Hey Sendler, Jenn convened a gathering of the dads from Jill & Joey to talk about their sustainable reusable bag side hustle. They are our first ...
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Customer Stories | 11 min read
October 28, 2020

How COVID inspired a barista to go online with his coffee biz

Ryan Spaccavento grew up in an instant coffee family but his Italian roots harbored a love of the real brew, so it was inevitable that he would follow his dream to become a ...
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Sustainability | 8 min read
October 22, 2020

10 awesome unboxing experiences that spotlight sustainability

If you’re using the internet in 2020, you’ve most likely come across the phenomenon that is unboxing experiences. It involves a person unpacking or unwrapping a package ...
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Small Business Marketing | 30 min read
October 21, 2020

Hey Sendler, Ep 4:  Making products pop with great photography

For our fourth episode of Hey Sendler, Jenn talked with Shidume Lozada all about product photography. Nothing sells a product online as well as incredible photography and in ...
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Starting an Online Store | 7 min read
October 19, 2020

How to craft the perfect shipping policy to drive loyalty

Shipping is one of the most important parts of the customer journey (and oh so exciting too). It represents the final steps of the customer experience and it is what they’ll ...
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eCommerce Platforms | 9 min read
October 13, 2020

How to sell on Facebook Marketplace the right way

When Facebook launched Facebook Marketplace back in 2016, it was created with businesses and communities in mind. For example, think yard sales and spring cleaning: the ...
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Customer Stories | 9 min read
October 12, 2020

The Jade Roller: Asia’s secret weapon for perfect complexion

Like many young girls growing up, Adeline Yeak struggled with self-confidence. But one thing she had going for her was perfect skin.
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Customer Stories | 9 min read
October 12, 2020

Turning to spirituality and crystal healing in a year like no other

Emi Fang has been a practicing Witch for over 15 years but never before has she seen such demand for her crystal candles, which she describes as a “caring healing ...
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Customer Stories | 4 min read
October 12, 2020

Sendle’s 2020 brand campaign: Quirky, magical, all about the hustle

2020—a year like no other! As the end fast approaches (mercifully so), we felt it was time to inject a little fun and a bit of magic into the Sendle-sphere with our newest ...
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Starting an Online Store | 10 min read
October 8, 2020

How to prepare your store for the big Black Friday rush

As we move into a very different holiday season, store owners need to get prepared for one of their most consequential holidays—Black Friday (and its companion, Cyber Monday).
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Webinars | 36 min read
September 28, 2020

Hey Sendler, ep 3: Self-care for the small business owner [Webinar]

Welcome to the third episode of our ongoing webinar series, Hey Sendler! This time Jenn spoke with Moji Igun, founder of Blue Daisi Consulting, to talk about self-care for ...
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Small Business Marketing | 7 min read
September 24, 2020

How to use cognitive biases to understand your customers and sell more

Successful and influential marketing demonstrates a solid understanding of the customer, their needs, and their expectations.
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Sustainability | 4 min read
September 24, 2020

Standing in solidarity with the 2020 global youth climate strikers

It’s incredible how a crisis brings people together. Whether it's an airborne virus or climate disasters wreaking havoc, we've united to help our communities get through it.
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Customer Experience | 12 min read
September 21, 2020

Socially distant gift guide: 9 ideas for thoughtful gifting during COVID

You’ve spent hours on the phone—or FaceTime or Zoom or Hangouts or Houseparty—connecting and reconnecting with the people you cannot physically hang out. You want some way of ...
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Customer Experience | 9 min read
September 17, 2020

How to use eCommerce UX to make your sales surge

Contrary to popular belief, the term ‘user experience’ (UX, if you are cool) isn’t just a buzzword. In fact, all the cool cats and kittens in tech are making frictionless ...
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Customer Stories | 31 min read
September 14, 2020

Hey Sendler, Ep 2: Getting the sauce on Boon [Webinar]

Welcome to the second installment of Hey Sendler, our first ever webinar series where we talk to small business owners and small business experts to learn their unique ...
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Sustainability | 5 min read
September 11, 2020

How climate change is causing record wildfires and turning the skies red

The forests are burning and the skies are turning red. Throughout the West Coast of the United States, smoke is blotting out the sun and poisoning the air we breathe.
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Sustainability | 3 min read
September 7, 2020

The votes are in and nature wins: Our newest carbon offset projects

Every year, Sendlers get to have their say on what carbon offset projects we invest in to keep every shipment 100% carbon neutral.
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