Sendle blog

Find your bright side in sustainable shipping and small business growth.

Small Business Marketing | 8 min read
May 11, 2021

Guerrilla marketing: Going unconventional with your marketing strategy

Guerrilla marketing is a style of promotion that is unconventional, unexpected, and (most excitingly) low cost when compared with traditional marketing. It’s just the thing to do when you’ve tired of the usual.

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Customer Stories | 25 min read
May 10, 2021

Hey Sendler, S2, E2: A masterclass in balancing your 9 to 5 with your side hustle

For episode two of our second season, we’re talking about skin. Specifically, how to make your skin silky soft and healthy. To help us, we had on Ashley Cummings of Natural ...
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Starting an Online Store | 8 min read
May 5, 2021

How to trademark your business name and protect your brand

Apart from that special formula you keep in the safe in the back, a trademark is one of your business’ most coveted assets. It’s what defines your business as uniquely yours ...
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Small Business Marketing | 6 min read
May 5, 2021

How to advertise on Facebook for the beginner

90% of social media users use Facebook. This makes it the place to be—not only for dog spotting groups but also for small businesses wanting to show off their great products.
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Customer Experience | 10 min read
April 30, 2021

Where to find the best Mother’s Day gifts for your favorite lady

You know her. You love her. She’s your mother and she deserves your undying gratitude for bringing you into the world and raising you up to be the type of person that would ...
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Small Business Operations | 12 min read
April 29, 2021

Inspirational quotes for small businesses to get you pumped for the workday

Inspirational quotes for small businesses: starting a business can be challenging at the best of times—there’s the juggling of finances, product rollouts, social media ...
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Starting an Online Store | 8 min read
April 26, 2021

Kickstarting your next big idea: Crowdfunding for small business

So, you’ve got a great idea for a new product or you are ready to bring your business to the next level. Great! So, how are you going to get funding? It’s a legitimate ...
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Sustainability | 6 min read
April 21, 2021

3 big ways small businesses can step up their sustainability efforts

When it comes to environmental impact, today’s consumers are more informed than ever before and demand a new level of transparency. And it's not just conscious consumers, ...
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Sustainability | 9 min read
April 20, 2021

What is Zero Waste? The movement against waste

The world, as a whole, makes a lot of waste. A lot. Two billion tons a year, in fact. And it’s not hard to see its destructive effects, such as habitat loss. While that ...
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Sustainability | 8 min read
April 20, 2021

9 creative sustainable business ideas to reduce your impact

There are so many ways for businesses to become more sustainable. It doesn’t stop at reducing the amount of energy you use or instituting a recycling program (but you should ...
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Sustainability | 10 min read
April 19, 2021

The beginner’s guide to the circular economy

Humans are a dynamic animal—ambitious, intelligent, caring—with a baffling set of contradictory traits—destructive, myopic, careless. But when we set our minds to something, ...
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Sustainability | 13 min read
April 19, 2021

Steps you can take to make your business more environmentally sustainable

Sustainability is a noble goal in and of itself. But, it’s also a no-brainer. Because if we’re only taking and never giving back, we’ll be out of a place to live.
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Starting an Online Store | 6 min read
April 12, 2021

12 best WooCommerce plugins to level up your store

WooCommerce is a blank slate for the stores that use it, allowing them to customize and adjust their site as they see fit. Part of making WooCommerce work for you is in the ...
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Starting an Online Store | 18 min read
April 12, 2021

How to start your small business at home (with infographic)

Starting a small business from the comfy confines of your home is a dream that you can absolutely realize. But, dreaming is only the start. You’ll need to get some pen and ...
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Customer Experience | 7 min read
April 8, 2021

Customer testimonials: Happy customers are the best marketing

When we think of marketing, we often associate it with attracting customers, but that doesn’t mean that our existing customers can’t help us do that. They’ve got a lot to say.
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Starting an Online Store | 7 min read
April 7, 2021

How to sell on eBay: A step-by-step guide for beginners

In the age of eCommerce, a monthly garage sale on a leafy suburban street isn’t going to support your coffee habit, let alone your retirement. Everyone’s online.
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Starting an Online Store | 7 min read
April 6, 2021

20 best eCommerce & small business podcasts for growing your business

When you want to stand out and get ahead as a small business owner, knowledge is power. What’s the best way to keep educated about the latest e-commerce trends, tips, and ...
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Packing & Shipping | 27 min read
April 1, 2021

Hey Sendler, S2, E1: Why you should be investing in amazing unboxing experiences

We're back! And we're kicking off season two of Hey Sendler with something flashy and fun—sustainable packaging! To tell us all about amazing unboxing experiences, we've got ...
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Starting an Online Store | 9 min read
March 30, 2021

All the best websites to sell stuff online

These days, modern-day businesses have an abundance of channels to sell their wares. Gone are the days where the print copy classifieds were the holy grail to reach customers.
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Sustainability | 14 min read
March 30, 2021

Maggie Greene: Merging personal style & sustainability for career women

Style is personal, an outgrowth of all the little things that make a person uniquely them. Where that intersects with presenting one’s self to the world is where it can get ...
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Customer Experience | 11 min read
March 25, 2021

20 Women-owned small businesses that you really gotta check out

We buy things all the time, as the need or want arises and are guided by our reserves of disposable income. But, where we are directing these funds is what really matters. ...
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Starting an Online Store | 6 min read
March 24, 2021

5 tips to optimize your product pages for increased sales and fewer returns

You’re getting oodles of traffic to your eCommerce store. You’re really proud of your products and you have an adoring set of social media fans. But why do you have more ...
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Starting an Online Store | 7 min read
March 24, 2021

The top-selling items on eBay to hit the ground running

A pioneer for online shopping allowing customers to sell directly to each other, eBay is ‘the OG’ when you think of online marketplaces. And it is still a massive player in ...
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Small Business Marketing | 8 min read
March 22, 2021

The 15 best eCommerce blogs to help you run your store smarter

The typical eCommerce store owner has a lot on their plate. A regular day at the office can include product sourcing, dealing with awkward customers, balancing the books, and ...
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Starting an Online Store | 6 min read
March 17, 2021

How to find the right products for your amazing subscription box

A subscription box service is an exciting offering, giving your customers something to look forward to on a regular basis. Once you’ve managed to narrow in on a strong niche ...
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Customer Experience | 4 min read
March 17, 2021

Spend less time on shipping with batch orders and bulk edit tools

As much as we love shipping here at Sendle, sometimes the shipping process can feel repetitive. Each step, though really important, can feel tedious when you have to do it ...
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Sustainability | 6 min read
March 16, 2021

Why become a B Corp?

In 2006, three chums in Pennsylvania up and left their careers to create an organization devoted to helping mission-driven companies increase their positive impact. They ...
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Customer Stories | 6 min read
March 11, 2021

The pack of cards that may just be your next marriage counselor

The very beginning of a relationship is always the best part—true love, pure bliss, those butterflies fluttering about your stomach. But then comes a baby (or two) and ...
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Customer Stories | 7 min read
March 9, 2021

Sendler advice corner: Tips on how to start your small business

Knowing exactly what to do when starting a new business is hard—some might say impossible. You try to check all the boxes, listen to the right people, recheck all the boxes, ...
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Small Business Marketing | 5 min read
March 8, 2021

Color psychology marketing: How to use color to convince them to buy

While first impressions may not be everything, in a world where there are products upon products to choose from, you want to make sure that your first impression is the ...
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