Sendle blog

Find your bright side in sustainable shipping and small business growth.

Ship your kazoo, top cold brew and forest renew: the year that was 2022

It’s safe to say that 2022 was pretty jam-packed. We profiled Sendlers making great brews (coffee and frothy, cold ones), launched a product to ship your small and light things (like kazoos and rubber duckies), and gave back to mother nature. And, you champion small bizzers, found solid footing amid financial shakiness, literally succeeding by miles.

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Sustainability | 6 min read
December 2, 2022

Thrifting’s the new gifting: secondhand buys for a conscious Christmas

Pre-owned, secondhand and vintage items have made a comeback. Vintage clothing, rare in its one-of-a-kindness, paves the way for self expression and individuality. Pre-owned ...
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Small Business Marketing | 9 min read
November 28, 2022

Google analytics for beginners: Grow your small business online

Introducing Google Analytics for beginners! Specifically, Google Analytics 4 (GA4), the younger, cooler version of the old Universal Analytics (UA). And with GA4 replacing UA ...
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Small Business Marketing | 6 min read
November 16, 2022

Holiday promotion ideas to capture more customers this season

Don’t be caught off guard this holiday season. Because this year (*queue Billy Mack’s Love Actually song tune*) inflation is all around us. Shoppers are expected to buy fewer ...
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Customer Stories | 4 min read
November 10, 2022

Conscious consumerism with Green Friday, Seed & Sprout and Sendle

Green Friday is on a mission to disrupt retail consumerism; an alternative to the bargain-seeking, mindless-consumerism of pre-Christmas shopping events like Black Friday and ...
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Packing & Shipping | 9 min read
November 7, 2022

Prep for peak season with our holiday eCommerce checklist

From chatbots and cheery communication to staff hires and good tape, it doesn’t hurt to be extra prepared for eCommerce’s busiest time of year: the holiday season.
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Sustainability | 4 min read
November 3, 2022

Sendle becomes Climate Neutral Certified

We’re deepening our commitment to a more sustainable future.
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Customer Stories | 8 min read
November 2, 2022

The secret to a successful peak? Nurture your existing customers

Canadian Rennie Wood became a business owner…by accident. When he first became a dad, Rennie had the opportunity to take a long paternity leave and started selling some of ...
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Customer Experience | 5 min read
October 26, 2022

Reclaim space and free up money by shipping made-to-order

A lot of small businesses start in people’s homes, and nobody wants to live in a packed warehouse. We talked with illustrator Elizabeth Person about shipping made-to-order ...
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eCommerce Platforms | 6 min read
October 24, 2022

Shifting to a circular business model with Buy Nothing New and Sendle

The resale market is growing 11-times faster than traditional retail. So, how can brands get involved in the circular economy, manage more sales and help us all live more ...
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Sustainability | 8 min read
October 18, 2022

Puggles, twirling devils & the Frida Kahlo of birds? Worth protecting!

What looks like a cross between a boot brush and a sloth, can be held (gingerly) in two hands and has a name that, in Latin, means quick tongue? Nope, it’s not your ...
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Sendle News | 3 min read
September 15, 2022

Sendle brings small businesses in Canada a new way to ship

Since we started, Sendle has been on a mission to build shipping that’s good for the world. We have ambitious goals and want to see a future where every small, independent ...
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Sustainability | 6 min read
September 14, 2022

Sendle Academy: Six steps to sustainable shipping

You’ve survived six whole weeks of Sendle Academy, and your report card is in. Read on for the most important takeaways from the last six weeks and to find out if you’ve ...
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Customer Experience | 8 min read
September 7, 2022

Sendle Academy Week 6: 5 steps to writing a rad returns policy

Return policies when shopping online are a lot like the rules to a board game; it’s hard to enjoy (and win) without knowing the rules. When launching an online store, it’s ...
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Starting an Online Store | 8 min read
September 5, 2022

How small businesses benefit from the May 2022 Google Core Update

If your small business has a website, you may have noticed that your organic online presence on search results has been fluctuating since May 2022. What you should know is ...
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Packing & Shipping | 7 min read
August 31, 2022

Sendle Academy Week 5: Let's create an unforgettable unboxing experience

Unboxing. It’s a new-ish phenomenon where folks film as they open their shopping hauls from designer stores – picture goods in branded carry bags, lovingly wrapped in ...
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Packing & Shipping | 9 min read
August 24, 2022

Sendle Academy Week 4: How to make shipping a bold, brand statement

Branding is more than your business’s visual style. It’s your attitude and personality, and it touches every aspect of the customer experience. That’s why keeping your brand ...
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Sustainability | 7 min read
August 18, 2022

Sendle Academy Week 3: The solution to fast fashion? Pick a sustainable marketplace

One way to fight the environmentally-unfriendly fast fashion industry is to give well-made clothes and accessories a longer life by reselling them and buying them used. But ...
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Customer Stories | 11 min read
August 15, 2022

Don’t forget Dad! Father’s Day gifts for 2022, shipped sustainably

It’s almost Father’s Day in Australia, which means it’s time to buy something for the man who has everything. Or at least everything he wants. Don’t give up! Surprise him ...
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Packing & Shipping | 14 min read
August 10, 2022

Sendle Academy Week 2: How to write a killer shipping policy

You can’t have a good online shopping experience without good shipping. In fact, all the goodwill and trust built up via branding and advertising, a great storefront, and of ...
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Small Business Operations | 7 min read
August 3, 2022

Sendle Academy Week 1: Should I offer free shipping?

Two magic words that make people want to buy: FREE SHIPPING. But what’s free for your customers can be costly for you. We explore why complimentary shipping works so well, ...
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Packing & Shipping | 4 min read
July 28, 2022

Sendle Academy: class is in session!

Thinking about starting an eCommerce business? Wondering if you could be doing anything differently in one you already own? Even though shipping’s our favorite part, Sendle ...
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Small Business Marketing | 7 min read
July 14, 2022

6 reasons free samples make eCommerce marketing sense

We’ve all walked by the person handing out a new weird and wonderful tasting chocolate in the supermarket or department store (don’t mind if I do!). Some of us may have ...
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Small Business Marketing | 9 min read
June 23, 2022

How to advertise on Google: A beginner’s guide

Google Ads is an incredibly effective way to reach new customers and grow your small business. And it couldn’t be simpler: create an advertising campaign, design an ad, and ...
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Customer Stories | 10 min read
May 26, 2022

Shopping for your small business? Start with fellow Sendlers

Small business owners have a lot on their plate. There’s always too much to do in too little time. Your business is your baby, and you’ve poured your heart and soul into big ...
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Customer Stories | 3 min read
May 18, 2022

Behind the Brand: Ms. Brown

Not too long ago the “natural” label on a beauty product might have made us question whether it actually works. This was around the time when the “environmentally conscious ...
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Sustainability | 6 min read
May 9, 2022

Surprising sustainability strategies for your small business

In the business world, it’s important to operate sustainably in more than one sense of the word. Can your business continue to operate as it has been? And does your business ...
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Packing & Shipping | 5 min read
April 27, 2022

Get minimal: reuse packaging and use as little as possible

We all know the mantra: reduce, reuse, recycle. But if we’re being honest, most of us recycle and call it a day. Reducing your use of packing materials and reusing what you ...
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Packing & Shipping | 5 min read
April 22, 2022

Sendle reveals a grizzly truth this Earth Day

At Sendle, our vision is to see a world where everyone takes responsibility for their impact. This Earth Day, we're asking the world to, 'Think before you ship,' by showing ...
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Sustainability | 5 min read
April 22, 2022

The mighty grizzly bear, a symbol for habitat loss around the world

Unfortunately, any number of animals could stand in as a symbol for habitat loss in Sendle’s Earth Day 2022 campaign. We chose the mighty grizzly bear in order to send a BIG ...
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